ReelFruit logo — Always Delightful!

ReelFruit

Always Delightful!

Founded 2012 Nigeria Lagos, Nigeria 96 employees Series A Total: $3.05M Food and Beverage

General Information

Company Name ReelFruit
Founded Year 2012
Location Nigeria Lagos, Nigeria +1
Founders / Decision Makers
Team member
Employees 96
Industries Food and Beverage
Funding Stage Series A
Social

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About ReelFruit

ReelFruit, with its slogan "Always Delightful!", offers a convenient and nutritious solution to incorporate fruit into daily diets. Founded in 2012, this innovative company is headquartered in Nigeria and operates within the Food and Beverage industry. By providing 100% preservative-free dried fruit snacks, ReelFruit caters to on-the-go consumers looking to retain the benefits of fresh fruits without the hassle.

With a strong focus on product quality and consumer convenience, ReelFruit has attracted significant investor interest. The company secured a $3.00M Series A investment on 01 September 2021, underscoring its growth potential and market appeal. Esteemed investors such as Alitheia IDF, Flying Doctors Healthcare Investment Company, and ATG Samata have recognized the brand's promise in transforming traditional snacking habits. As ReelFruit continues to expand, it is well-positioned to capture a substantial share of the global healthy snack market.

Taxonomy: Dried Fruit Snacks, Healthy Snacking, Nutrient Preservation, Convenient Packaging, On-the-Go Snacks, Local Production, International Sales, Retail Partnerships, Innovative Food Products, Specialty Groceries, Sustainable Products

Services & Products

Online Retail of Fruit Products
Combo Snack Offerings
Nutritional Snack Development

Target Customers

Health-Conscious Consumers Snack Enthusiasts Online Shoppers Community Supporters

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Series A •••••• 3
Investor Investor Investor
01 Sep 2021
Early VC •••••• - 01 Jan 2020

ReelFruit Alternatives & Competitors

ReelFruit vs
5th Season Fruit
5th Season Fruit The Netherlands

100% Freeze-Dried FRUIT snacks!

5 employees
ReelFruit vs
Fruit Bowl
Fruit Bowl United Kingdom

Real fruit goodies bursting with packable snackable fruitiness

13 employees
Food and Beverage
ReelFruit vs

Healthy Snacks for Working Minds

15 employees
Food and Beverage, Logistics and Delivery

FAQ About ReelFruit

Always Delightful!
ReelFruit was founded in 2012.
ReelFruit is headquartered in Lagos, Nigeria.
ReelFruit operates in the following industries: Food and Beverage.
ReelFruit has approximately 96 employees.
ReelFruit has completed 2 funding rounds, raising a total of $3.05M. The latest funding stage is Series A.
ReelFruit offers: Online Retail of Fruit Products, Combo Snack Offerings, Nutritional Snack Development.
Top alternatives and competitors to ReelFruit include 5th Season Fruit, Fruit Bowl, Sigona's Office Deliveries, Fruitoholic, Buddy Fruits. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
ReelFruit and 5th Season Fruit are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for ReelFruit, https://bouncewatch.com/company/reelfruit, updated 5 June 2026. When citing, please name BounceWatch and link this page.

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