Reflaunt

Reflaunt, founded in 2018, is a pioneering technology company headquartered in Portugal that revolutionizes the fashion industry by implementing Resale-as-a-Service for fashion brands and multi-brand retailers. Their innovative solution enables customers to effortlessly resell or recycle past purchases directly on e-commerce platforms, significantly enhancing sustainability in the fashion lifecycle.

Integrating resale e-commerce with customized marketplace technology, Reflaunt connects retailers to a vast global network, including over 30 resale marketplace partners and access to 100 million second-hand customers. This positions Reflaunt as a critical player in facilitating circular fashion consumption.

The company's mission focuses on positively influencing consumer behavior towards sustainable fashion, maximizing product longevity, and fostering stronger consumer-brand relationships. In August 2022, Reflaunt secured a $11 million Series A investment from notable investors such as Ventech China, Bombyx Capital Partners, and others, underscoring its growth potential and market relevance.