London, United Kingdom
Reward, founded in 2001, has positioned itself as a leader in the realm of Customer Engagement & Commerce Media, with operations spanning 15 countries across Europe, the Middle East, and Asia. The United Kingdom-based company boasts a cloud-powered API platform that seamlessly integrates content, advertising, and commerce, fostering increased customer interaction and retention.
The platform underpins loyalty programs for major banks like Visa, NatWest Group, Barclays, and First Abu Dhabi Bank, while also engaging top-tier retailers such as McDonald’s, eBay, Deliveroo, and Amazon. With its fusion of purchase insights and loyalty-tech, Reward enhances digital advertising potency and marketing precision, leading to measurable sales uplift and extended customer lifetime value.
Beyond its commercial ventures, Reward is committed to its mission of enriching everyday spending, delivering over $1 billion in cashback to consumers in the past five years. Reward recently secured recognition as a fast-growing tech scale-up on The Independent’s E2ETech100 list and won the Industry Achievement Award 2023 alongside partner NatWest Group.
The latest financial backing came from a Corporate Round investment on 22 May 2024, involving Experian.
