RideOn

RideOn, founded in 2013, is an Israeli startup that creates wearable augmented reality (AR) solutions for outdoor action sports. Their inaugural product, the RideOn AR ski goggles, enhances the visual and interactive experience for skiers and snowboarders on the mountain. The goggles utilize inertial sensors, GPS, and HD video cam to enable a hands-free experience, allowing users to navigate a floating user interface using only their line of sight. This keeps their hands warm and their phones in their pockets.

With RideOn goggles, users can interact through features such as texting, video chat, and virtual snowball fights. They can also navigate the mountain with highlighted pistes, turn-by-turn navigational arrows, and real-time information on ski lifts and points of interest. RideOn's latest investment was a $120.00K Pre Seed Round from NFX on 02 March 2017.

The startup operates in the consumer electronics and hardware industries, and they are currently hiring a full-stack developer as indicated by their slogan "Augmenting Outdoor Reality - We're HIRING full-stack developer." RideOn is actively engaging with potential customers through their pre-order link and social media channels, including Facebook and Twitter.