Root Insurance logo — Personalized, affordable coverage driven by your unique driv...

Root Insurance

Personalized, affordable coverage driven by your unique driving habits and needs, ensuring safe drivers get the best rates for car and renters insurance.

Founded 2015 Post-IPO Debt Total: $827.50M Insurance, Insurtech

General Information

Company Name Root Insurance
Founded Year 2015
Industries Insurance, Insurtech
Funding Stage Post-IPO Debt
Social

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About Root Insurance

Root Insurance is a disruptive insurtech startup founded in 2015 that offers personalized and affordable coverage for car and renters insurance. Utilizing smartphone technology, the company assesses driving behavior to identify safe drivers and provide them with the best rates. This innovative approach sets Root apart in the insurance industry. In January 2022, the company received a substantial $300.00M Post-IPO Debt investment from BlackRock, signaling confidence from a major investor in Root's trajectory. With its unique value proposition and investor backing, Root Insurance stands as a noteworthy player in the Insurance and Insurtech industries, with potential for further growth and disruption.

Taxonomy: insurtech, personalized insurance, app-based insurance, property-casualty insurance, affordable coverage, driving behavior assessment, safe driver identification, car insurance, renters insurance, smartphone technology, cost-effective rates, data-driven underwriting, safe driving, consumer-centric insurance, risk assessment

Funding Rounds & Investors (6)

View All
Funding Stage Amount Investors Lead Investors Date
Post IPO Debt $300.00M 1
BlackRock
26 Jan 2022
Series E $350.00M 6
Redpoint Ventures, Coatue +4
20 Aug 2019
Series D $100.00M 1
Scale Venture Partners
22 Aug 2018
Series C $51.00M -
27 Mar 2018
Series B $21.50M -
01 Jun 2017
Series A $5.00M -
25 Oct 2016

Root Insurance Alternatives & Competitors

Root Insurance vs
ETAP
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Root Insurance vs

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Root Insurance vs
Helvengo
Helvengo Switzerland

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7 employees
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FAQ About Root Insurance

Personalized, affordable coverage driven by your unique driving habits and needs, ensuring safe drivers get the best rates for car and renters insurance.
Root Insurance was founded in 2015.
Root Insurance operates in Insurance and Insurtech. Its work centres on insurtech, personalized insurance, app-based insurance and property-casualty insurance.
Root Insurance has completed 6 funding rounds, raising a total of $827.50M. The latest funding stage is Post-IPO Debt.
Top alternatives and competitors to Root Insurance include ETAP , Driveway, Helvengo, Chelsea Avondale, Swyfft. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Root Insurance and ETAP are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Root Insurance, https://bouncewatch.com/company/root-insurance, updated 26 December 2024. When citing, please name BounceWatch and link this page.

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