Rooter.gg, founded in 2016, is positioned as India’s only game streaming and gaming commerce platform. By navigating the intersection of mobile gaming and creator-led commerce, Rooter.gg has crafted a unique dual-platform model that integrates game streaming with a recently launched in-game purchase marketplace. This innovative approach has attracted over 85 Mn registered users who spend an average of 20 minutes daily on the platform.
Focusing on building a comprehensive gaming ecosystem, Rooter.gg connects gamers, creators, esports professionals, brands, and publishers across the gaming spectrum. The company has successfully gathered USD 37 Mn in primary capital, supported by an impressive roster of investors from India, the US, Europe, and Southeast Asia. Their most recent investment, a non-equity assistance in July 2023, was provided by Google for Startups.