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Salesfire logo — Multi-award-winning conversion rate optimisation, intelligen...

Salesfire

Multi-award-winning conversion rate optimisation, intelligent personalisation and on-site search solutions.

Founded 2017 United Kingdom Middlesbrough, United Kingdom 63 employees Total: $4.75M E-Commerce, SaaS +1

General Information

Company Name Salesfire
Founded Year 2017
Location United Kingdom Middlesbrough, United Kingdom
Employees 63
Industries E-Commerce, SaaS, Marketing
Business Model SaaS, B2B, Platform
Revenue Model Subscription, Tiered Pricing, Usage Based
Social

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How does Salesfire compare?

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A one-page PDF brief: what it does, key facts, the last 90 days of dated moves and questions worth asking. Re-checked on the day you order. See a sample

Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

Feature Release Sep 17, 2026

Salesfire has launched a new feature, AI Search, addressing common questions and solutions in the realm of on-site search.

Major Customer Win Sep 15, 2026

West Ham United FC used Salesfire's AI Search solution, indicating a major customer win for the company.

Get alerts when Salesfire shows new signals

AI Insight

Bounce Watch AI
1 month ago

Salesfire has strategically secured future debt financing of £2.75M from Mercia, indicating continued investor confidence and a clear path for growth beyond 2024. This financial backing is coupled with a significant planned website overhaul in August 2026, suggesting a proactive approach to refining their digital offerings and enhancing user experience. These forward-looking developments signal an upcoming period of strategic investment in their platform and potential market expansion.

Signal Types
Funding Product Update Strategic Change
Strategic Labels
Growth Financing Digital Refresh Strategic Development
Next Move: Product Launch
·
Impact: 8/10
·
Ideal For: E-commerce SaaS Investors — Growth Stage

About Salesfire

Salesfire, founded in 2017 and headquartered in the United Kingdom, is an innovative player in the E-Commerce, SaaS, and Marketing sectors. The company differentiates itself with its multi-award-winning solutions for conversion rate optimization, intelligent personalization, and on-site search.

Utilizing a combination of AI and customer data, Salesfire helps businesses enhance their revenue streams by building real-time shopper profiles. These profiles fuel a suite of solutions that affect key eCommerce touchpoints, guiding customers through the purchase journey and maximizing conversions.

The company recently secured a £2.75M Debt Financing investment from Mercia as of 01 November 2024, showcasing strong investor confidence in their growth prospects and technological edge. Addressing a core need in online retail, Salesfire is strategically positioned to strengthen eCommerce ecosystems and drive substantial returns for stakeholders.

Taxonomy: Conversion Rate Optimization, Intelligent Personalisation, On-Site Search Solutions, E-Commerce Tools, Customer Data Analytics, Retargeting Solutions, Shopper Profile Building, Customer Engagement, Behavioural Overlays, Exit Intent Technology, Basket Abandonment Recovery, Live Chat Integration, Email Retargeting, Promotional Overlays

Services & Products

AI Connect
Salesfire AI
Data Capture
Shopper Insights
On-Site Messaging
Product Recommendations
Search Optimization

Target Customers

E-commerce Businesses Retail Brands Online Stores Marketing Teams

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Debt Financing £2.75M 1
Mercia
Mercia
01 Nov 2024
Early VC £2.00M 1
Mercia
Mercia
01 Nov 2022

Latest News

View All
Salesfire raises £2.75M to help e-commerce stores boost sales — Tech
Salesfire raises £2.75M to help e-commerce stores boost sales
Tech Nov 12, 2024

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FAQ About Salesfire

Multi-award-winning conversion rate optimisation, intelligent personalisation and on-site search solutions.
Salesfire was founded in 2017.
Salesfire is headquartered in Middlesbrough, United Kingdom.
Salesfire operates in E-Commerce, SaaS and Marketing. Its work centres on Conversion Rate Optimization, Intelligent Personalisation, On-Site Search Solutions and E-Commerce Tools. Its customers include E-commerce Businesses, Retail Brands and Online Stores.
Salesfire has a SaaS, B2B and Platform business model. Its revenue comes from Subscription, Tiered Pricing and Usage Based.
Salesfire has approximately 63 employees.
Salesfire has completed 2 funding rounds, raising a total of $4.75M.
Salesfire offers: AI Connect, Salesfire AI, Data Capture, Shopper Insights, On-Site Messaging, Product Recommendations, Search Optimization.
Top alternatives and competitors to Salesfire include uptain GmbH, SoloSegment, Exitget, Luigi's Box, Askflow AI. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Salesfire and uptain GmbH are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Salesfire, https://bouncewatch.com/company/salesfire, updated 26 August 2026. When citing, please name BounceWatch and link this page.

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