Twilio Segment logo — We're the leading platform for your customer data.

Twilio Segment

We're the leading platform for your customer data.

Founded 2012 United States San Francisco, United States 313 employees Acquired Total: $3.48B

General Information

Company Name Twilio Segment
Founded Year 2012
Location United States San Francisco, United States
Founders / Decision Makers
Team member
Employees 313
Funding Stage Acquired
Business Model B2B, SaaS, Platform
Revenue Model Subscription, Usage Based, Service Fee
Social

BounceWatch is an independent company data service, not affiliated with Twilio Segment. To contact Twilio Segment, visit segment.com.

Is this your company?

Confirm with your work e-mail, get the Verified badge and keep this profile correct yourself. Search engines and AI assistants read it every day.

Get Verified

How does Twilio Segment compare?

A PDF of Twilio Segment and up to 10 competitors you pick: team, funding, traffic and every dated move of the last 90 days. Each company is re-checked on the day you order, so it is current.

See a sample report

This takes a few seconds: we look beyond our own index too.

Meeting Twilio Segment soon?

A one-page PDF brief: what it does, key facts, the last 90 days of dated moves and questions worth asking. Re-checked on the day you order. See a sample

About Twilio Segment

Twilio Segment, with its slogan "We're the leading platform for your customer data," stands at the forefront of customer data platform (CDP) technology. Founded in 2012, this United States-based company offers an integrated platform that transforms how businesses manage and utilize first-party customer data.

By providing tools to standardize data collection, unify user records, and seamlessly route data, Segment empowers over 20,000 companies—including names like Intuit, FOX, Instacart, and Levi’s—to enhance decision-making, drive growth, and create better user experiences.

Highlighted by a significant $3.20B acquisition by Twilio on October 1, 2020, Segment is strategically positioned as a critical player in the data management space, offering investors a compelling mix of innovation and proven impact on its clients' success. This acquisition underscores the platform's value and potential as businesses increasingly prioritize data-driven strategies.

Business keywords: Customer Data Platform, First-Party Data, Data Infrastructure, Data Standardization, Data Unification, Real-Time Decision Making, Growth Acceleration, User Experience Improvement, Data Democratization, Cross-Channel Data Routing, Data Collection Tool, Marketing Integration, Analytics Integration, Data Warehouse Integration, API Solutions

Services & Products

Customer Data Platform (CDP)
Communications Platform
AI-powered Solutions
Unified Customer Profiles
Data Integration and Activation

Target Customers

Developers Enterprises Businesses seeking customer data management solutions Companies requiring real-time data insights Organizations enhancing customer engagement strategies

Funding Rounds & Investors (9)

View All
Funding Stage Amount Investors Lead Investors Date
Acquisition $3.20B 1
Twilio
01 Oct 2020
Secondary Market Undisclosed -
01 Jan 2020
Series D $175.00M 6
Y Combinator, GV +4
01 Apr 2019
Series C $64.00M 6
Y Combinator, GV +4
01 Jul 2017
Round Undisclosed 1
Founders Circle Capital
01 Mar 2016
Series B $27.00M 4
Kleiner Perkins, Thrive Capital +2
01 Oct 2015
Seed $15.00M 2
Kleiner Perkins, Accel
01 Oct 2014
Seed $600.00K 2
General Catalyst, NEA
01 Jan 2013
Seed $130.00K 1
Y Combinator
01 Sep 2011

Twilio Segment Alternatives & Competitors

View All Alternatives
Twilio Segment vs
Meiro CDP
Meiro CDP Singapore

Meiro—composable Customer Data Platform designed for marketing and IT teams prioritizing security an...

Seed
62 employees
AI, Advertising
Twilio Segment vs
Lytics
Lytics United States

Unleash your Customer Data Potential. Connect, enrich, and activate your high-value data with Lytics...

Series C
49 employees
Advertising, Analytics
Twilio Segment vs
Freshpaint
Freshpaint United States

Our customers use Freshpaint's Privacy Platform to safeguard PHI and make their marketing stack HIPA...

Series B
87 employees
Analytics, Data Analytics

FAQ About Twilio Segment

We're the leading platform for your customer data.
Twilio Segment was founded in 2012.
Twilio Segment is headquartered in San Francisco, United States.
Twilio Segment has a B2B, SaaS and Platform business model. Its revenue comes from Subscription, Usage Based and Service Fee.
Twilio Segment has approximately 313 employees.
Twilio Segment has completed 9 funding rounds, raising a total of $3.48B. The latest funding stage is Acquired.
Twilio Segment offers: Customer Data Platform (CDP), Communications Platform, AI-powered Solutions, Unified Customer Profiles, Data Integration and Activation.
Top alternatives and competitors to Twilio Segment include Meiro CDP, Lytics, Freshpaint. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Twilio Segment and Meiro CDP are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Twilio Segment, https://bouncewatch.com/company/segment, updated 25 May 2026. When citing, please name BounceWatch and link this page.

Analytics cookies (ours + Google). Cookie Policy

Book a demo 30 minutes