SellerX logo — SellerX acquires and develops small businesses that sell on...

SellerX

SellerX acquires and develops small businesses that sell on Amazon, completing transactions in 30-45 days.

Founded 2020 Germany Berlin, Germany 360 employees Series B Total: $460.00M Consumer Goods, E-Commerce +1

General Information

Company Name SellerX
Founded Year 2020
Location Germany Berlin, Germany
Employees 360
Industries Consumer Goods, E-Commerce, Marketing
Funding Stage Series B
Business Model B2B, E Commerce, B2C
Revenue Model Product Sales, Advertising

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About SellerX

SellerX, founded in 2020 and headquartered in Germany, has rapidly positioned itself as a key player in the Consumer Goods, E-Commerce, and Marketing industries. With the slogan "SellerX acquires and develops small businesses that sell on Amazon, completing transactions in 30-45 days," the company aims to build iconic consumer brands with a global footprint.

Specializing in transforming Amazon best-sellers into internationally recognized brands, SellerX boasts a portfolio of over 20 brands across numerous categories. The company leverages its digital-native expertise for omnichannel expansion and has drawn the support of world-class investors such as BlackRock, L Catterton, Sofina, and Victory Park Capital.

The most recent funding event occurred on 01 May 2023, involving a $64.00M Debt Financing from investors including Cherry Ventures, Felix Capital, 83North, and others. This capital injection positions SellerX to further cement its footprint and extend brand reach across continents.

Business keywords: Brand Development, Amazon Acquisitions, Consumer Brands, Omnichannel Retailing, Digital Transformation, Investment Backed Growth, Entrepreneur Support, Cross-border Operations, Business Acquisition, Retail Innovation, Digital-native Expertise, Brand Expansion, Startup Ecosystem, Global Market Presence

Services & Products

Brand Management
Retail Expansion Strategies
Customer Engagement Campaigns
Licensing Agreement Facilitation
Marketing and Sponsorship Activation

Target Customers

Retail Chains Consumer Brands E-commerce Shoppers Beachgoers Vinyl Record Collectors Professional Bull Riding Fans

Funding Rounds & Investors (5)

View All
Funding Stage Amount Investors Lead Investors Date
Debt Financing $64.00M 7
Cherry Ventures, Felix Capital +5
01 May 2023
Debt Financing $250.00M 4
BlackRock, Victory Park Capital +2
01 Dec 2021
Series B €100.00M 4
Cherry Ventures, Felix Capital +2
01 Aug 2021
Seed €26.00M 5
Cherry Ventures, Felix Capital +3
01 Mar 2021
Debt Financing €20.00M 6
Cherry Ventures, Felix Capital +4
01 Nov 2020

SellerX Alternatives & Competitors

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FAQ About SellerX

SellerX acquires and develops small businesses that sell on Amazon, completing transactions in 30-45 days.
SellerX was founded in 2020.
SellerX is headquartered in Berlin, Germany.
SellerX operates in Consumer Goods, E-Commerce and Marketing. Its work centres on Brand Development, Amazon Acquisitions, Consumer Brands and Omnichannel Retailing. Its customers include Retail Chains, Consumer Brands and E-commerce Shoppers.
SellerX has a B2B, E Commerce and B2C business model. Its revenue comes from Product Sales and Advertising.
SellerX has approximately 360 employees.
SellerX has completed 5 funding rounds, raising a total of $460.00M. The latest funding stage is Series B.
SellerX offers: Brand Management, Retail Expansion Strategies, Customer Engagement Campaigns, Licensing Agreement Facilitation, Marketing and Sponsorship Activation.
Top alternatives and competitors to SellerX include Branded, NextChapter Inc., want.jp株式会社, 10club. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
SellerX and Branded are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for SellerX, https://bouncewatch.com/company/sellerx, updated 26 September 2026. When citing, please name BounceWatch and link this page.

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