Sequence is a B2B startup founded in 2021 that aims to automate billing for every custom contract. The company's slogan, "Automate billing for every custom contract," reflects its core mission. Sequence provides a modern billing, CPQ, and revrec platform to simplify revenue workflows for businesses.
Backed by a16z and Salesforce Ventures, Sequence has garnered significant support from established industry players. The company has already secured a substantial £16.60MSeed Round investment on 20 January 2021. Notable investors in this round include Fin Capital, 9Yards Capital, Firstminute capital, Passion Capital, Andreessen Horowitz (a16z), Salesforce Ventures, Dig Ventures, Crew Capital, and Mandeep Singh.
Furthermore, Sequence has already established partnerships with prominent B2B scaleups such as Incident.io, Bridge (acq. by Stripe), Attention, Arch Labs, and Default. With its strong investor backing and a solid client base, Sequence is poised for growth and success in the dynamic B2B space.
In summary, Sequence is a promising player in the B2B industry, leveraging modern technology to streamline revenue processes. With substantial investments and influential backers, the company has laid a strong foundation for future expansion and market dominance.