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Sharethrough logo — Bringing Human-Centric Technology to Programmatic Advertisin...

Sharethrough

Bringing Human-Centric Technology to Programmatic Advertising

Founded 2008 United States New York, United States 46 employees Acquired Total: $28.00M

General Information

Company Name Sharethrough
Founded Year 2008
Location United States New York, United States
Employees 46
Funding Stage Acquired
Business Model B2B, Platform, Marketplace
Revenue Model Marketplace Fee, Commission, Usage Based
Social

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About Sharethrough

Sharethrough, founded in 2008, has solidified its position as a leader in the programmatic advertising space through its strategic merger with District M in February 2021. Operating as a significant independent global ad exchange, Sharethrough innovatively connects publishers and advertisers while supporting all omnichannel formats such as display, video, and native advertising. The company is focused on building a sustainable advertising ecosystem that benefits journalists, content creators, and app developers alike.

With a strong presence across North America in cities like New York, San Francisco, Chicago, Montreal, and Toronto, Sharethrough has over 150 experts driving its international success. Notably, the company attracted acquisition investment from Equativ in June 2024, highlighting investor confidence in its human-centric technology. Headquartered in the United States, Sharethrough's growth trajectory and industry influence make it a promising prospect for further investment exploration.

Business keywords: programmatic advertising, omnichannel ad exchange, native advertising, digital media monetization, advertising technology, branded content distribution, user experience optimization, sustainable advertising ecosystem, non-interruptive ad formats, video advertising, mobile monetization, content distribution, advertising automation, supply side platform, technology innovation

Services & Products

Omnichannel Ad Platform
Ad Enhancements
Sustainability Initiatives
Publisher Solutions
Innovative Ad Formats

Target Customers

Advertisers Brands Media Agencies Publishers DSPs

Funding Rounds & Investors (7)

View All
Funding Stage Amount Investors Lead Investors Date
Acquisition Undisclosed 1
Equativ
01 Jun 2024
Series D $10.00M 5
Elevation Partners, Floodgate +3
01 Sep 2014
Debt Financing $7.00M 5
Elevation Partners, North Bridge +3
01 Jan 2014
Series B $5.00M 2
Floodgate, North Bridge Venture Partners
01 Oct 2012
Series A $5.00M 2
Floodgate, North Bridge Venture Partners
01 Oct 2010
Seed $1.00M -
01 Aug 2008
Seed Undisclosed 1
SV Angel
01 Apr 2007

Sharethrough Alternatives & Competitors

View All Alternatives
Sharethrough vs
AudienceRun
AudienceRun United States

New responsive and intelligent formats to generate additional revenue.

6 employees
Advertising, Internet
Sharethrough vs
Adbite LLC®
Adbite LLC® United States

Simplified Publishing

17 employees
Advertising
Sharethrough vs
ADKernel
ADKernel United States

UNIVERSAL AD TECHNOLOGY

27 employees
Advertising, Information Technology

FAQ About Sharethrough

Bringing Human-Centric Technology to Programmatic Advertising
Sharethrough was founded in 2008.
Sharethrough is headquartered in New York, United States.
Sharethrough has a B2B, Platform and Marketplace business model. Its revenue comes from Marketplace Fee, Commission and Usage Based.
Sharethrough has approximately 46 employees.
Sharethrough has completed 7 funding rounds, raising a total of $28.00M. The latest funding stage is Acquired.
Sharethrough offers: Omnichannel Ad Platform, Ad Enhancements, Sustainability Initiatives, Publisher Solutions, Innovative Ad Formats.
Top alternatives and competitors to Sharethrough include AudienceRun, Adbite LLC®, ADKernel, ADYOULIKE, an OpenWeb Company, TubeMogul. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Sharethrough and AudienceRun are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Sharethrough, https://bouncewatch.com/company/sharethrough, updated 20 April 2026. When citing, please name BounceWatch and link this page.

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