SIERA.AI logo — The Leader in Industrial Mobility Digitization & Automation.

SIERA.AI

The Leader in Industrial Mobility Digitization & Automation.

Founded 2017 United States Austin, United States 24 employees Seed Total: $12.90M

General Information

Company Name SIERA.AI
Founded Year 2017
Location United States Austin, United States
Employees 24
Funding Stage Seed
Business Model B2B, SaaS, D2C
Revenue Model Subscription, Usage Based, Service Fee
Social

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About SIERA.AI

SIERA.AI, a leading player in the sphere of Industrial Mobility Digitization & Automation, has rapidly emerged as a pivotal force within the tech landscape of Austin, Texas. Established in 2017, this venture-backed AI company focuses on leveraging AI-enabled IoT devices and SaaS platforms to enhance vehicle safety and automation across manufacturing and warehousing sectors.

Their client roster boasts several top Fortune 500 companies in manufacturing, warehousing, and distribution. Recognized as one of Austin's startups to watch and a finalist for the Best New Innovative Product by MHI, SIERA.AI embodies innovation-driven growth.

In its most recent funding endeavor, SIERA.AI secured a $6.80M Seed Round investment on 03 November 2021, underlining investor confidence from prominent funds like Parkway VC and Ubiquity Ventures. The firm is poised at the intersection of AI and industrial safety, promising significant returns for future stakeholders.

Taxonomy: AI-enabled IoT devices, industrial mobility, manufacturing technology, warehousing technology, vehicle safety, automation technology, compliance management, equipment monitoring, safety technology, industrial sensors, logistics technology, industrial automation, forklift safety

Services & Products

Forklift Monitoring System
Forklift Safety System
Telemetry Dashboard
Pre-Shift Checks
Service Inspections

Target Customers

Fleet Managers Safety Managers Maintenance Departments Dealerships Warehouse Operators

Funding Rounds & Investors (5)

View All
Funding Stage Amount Investors Lead Investors Date
Seed $6.80M 2
Ubiquity Ventures, Parkway Venture Capital
01 Jan 2022
Series A $4.50M -
01 Nov 2020
Seed $600.00K -
01 Aug 2019
Seed $510.00K -
01 Jan 2019
Seed $490.00K -
01 Mar 2018

SIERA.AI Alternatives & Competitors

View All Alternatives
SIERA.AI vs
Maslog Oy
Maslog Oy Finland

e-Drivetrains inside wheel. #Maslog

Seed
2 employees
B2B, Logistics
SIERA.AI vs
Schrader Electronics
Schrader Electronics United Kingdom

Innovative solutions that drive safety, efficiency, and trust.

211 employees
Automotive
SIERA.AI vs
Red Lion Controls
Red Lion Controls United States

Connecting you to your data.

350 employees
Automation, Design

FAQ About SIERA.AI

The Leader in Industrial Mobility Digitization & Automation.
SIERA.AI was founded in 2017.
SIERA.AI is headquartered in Austin, United States.
SIERA.AI has a B2B, SaaS and D2C business model. Its revenue comes from Subscription, Usage Based and Service Fee.
SIERA.AI has approximately 24 employees.
SIERA.AI has completed 5 funding rounds, raising a total of $12.90M. The latest funding stage is Seed.
SIERA.AI offers: Forklift Monitoring System, Forklift Safety System, Telemetry Dashboard, Pre-Shift Checks, Service Inspections.
Top alternatives and competitors to SIERA.AI include Maslog Oy, Schrader Electronics, Red Lion Controls, Inxpect, BalaJi MicroTechnologies Pvt. Ltd. (BMT). These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
SIERA.AI and Maslog Oy are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for SIERA.AI, https://bouncewatch.com/company/sieraai, updated 15 December 2025. When citing, please name BounceWatch and link this page.

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