Sift logo — Sift is the leading fraud prevention platform delivering dig...

Sift

Sift is the leading fraud prevention platform delivering digital trust to 700+ global brands.

Founded 2011 United States San Francisco, United States 278 employees Series E Total: $156.73M Analytics, Big Data +3

General Information

Company Name Sift
Founded Year 2011
Location United States San Francisco, United States +1
Employees 278
Industries Analytics, Big Data, Cyber Security +2
Funding Stage Series E
Social

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AI Insight

Bounce Watch AI
1 month ago

Sift is demonstrating sustained operational strength, evidenced by a 15% YoY growth in transaction volume across its Global Data Network. This growth, coupled with active strategic partnerships and thought leadership through expert-led webinars, highlights the company's commitment to solidifying its market position and deep engagement within its target industries, such as iGaming. The ongoing hiring for 9 positions further indicates continued scaling to support this expansion and market penetration.

Signal Types
Traction Hiring Market Engagement Partnership
Strategic Labels
Sustained Growth Strategic Partnerships Market Leadership
Next Move: Scaling
·
Impact: 8/10
·
Ideal For: Growth Equity Investors — Digital Trust

About Sift

Sift is a prominent player in the fraud prevention landscape, known for its ability to deliver digital trust to over 700 global brands. Founded in 2011, the company has positioned itself at the intersection of Analytics, Big Data, Cyber Security, Fintech, and RegTech, providing a comprehensive solution for businesses striving to balance growth with security.

Operating out of the United States, Sift leverages a vast global data network comprising over a trillion annual events. This enables the conversion of risk into actionable revenue opportunities without compromising on customer experience. Recognized brands such as Hertz, Yelp, and Poshmark trust Sift to facilitate growth and optimize user interactions.

The last significant financial bolstering happened in April 2021 with a $50.00M Series E investment, primarily backed by Insight Partners, Union Square Ventures, and Stripes. This investment underscores the confidence of seasoned investors in Sift's robust capabilities and strategic foresight.

Taxonomy: Fraud Prevention, Digital Trust & Safety, Fraud Detection, Predictive Analytics, Data Visualization, Payment Fraud, Revenue Growth, Fraud Expertise, Fraud Protection, Global Data Network

Services & Products

Fraud Detection and Prevention
Account Defense
Payment Protection
Fraud Intelligence
Operational Excellence

Target Customers

Digital Commerce Companies Finance and Fintech Firms Online Gambling Platforms Travel and Transportation Services Food and Delivery Services

Funding Rounds & Investors (7)

View All
Funding Stage Amount Investors Lead Investors Date
Series E •••••• 3
Investor Investor Investor
01 Apr 2021
Series D •••••• 4
Investor Investor Investor Investor
01 Mar 2018
Series C •••••• 3
Investor Investor Investor
01 Jun 2016
Series B •••••• 4
Investor Investor Investor Investor
01 May 2014
Series A •••••• 9
Investor Investor Investor Investor Investor Investor Investor Investor
•••• ••••
01 Mar 2013

View All 7 Funding Rounds

Sift Alternatives & Competitors

View All Alternatives
Sift vs
AU10TIX
AU10TIX The Netherlands

Global Provider of Identity Verification and Identity Management Solutions

Growth
202 employees
Analytics, Cyber Security
Sift vs
ThreatMark
ThreatMark United States

Bringing trust to the digital world by disrupting fraud.

Series Unknown
88 employees
AI, Analytics
Sift vs

Adaptive Decisioning Platform built with a data-first approach to deliver continuous risk assurance.

IPO
21 employees
Fintech, Payments

FAQ About Sift

Sift is the leading fraud prevention platform delivering digital trust to 700+ global brands.
Sift was founded in 2011.
Sift is headquartered in San Francisco, United States.
Sift operates in the following industries: Analytics, Big Data, Cyber Security, Fintech, RegTech.
Sift has approximately 278 employees.
Sift has completed 7 funding rounds, raising a total of $156.73M. The latest funding stage is Series E.
Sift offers: Fraud Detection and Prevention, Account Defense, Payment Protection, Fraud Intelligence, Operational Excellence.
Top alternatives and competitors to Sift include AU10TIX, ThreatMark, Simility, A PayPal Service, SQN Banking Systems, FRS Labs. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Sift and AU10TIX are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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