SipScience is a data analytics startup in the hospitality industry, offering analytics and digital targeting solutions for the regulated beverage alcohol sector. Founded in 2020 and headquartered in the United States, SipScience aims to revolutionize the way bars and restaurants operate by providing real-time behavioral insights. The company's innovative platform facilitates connections between consumers, brands/suppliers, venues, and retailers, promoting a mutually beneficial environment.
SipScience's proprietary platform, with its patents and first-party data, enables hyper-personalization, ecommerce integration, advertising technology, real-time advanced demand science, and brand, retail, agency, and digital integrated planning. Their focus on supply chain and network demand optimization sets them apart. The company recently secured a Seed Round investment on 21 September 2021, with contributions from Exponential Impact and Newlin.
With a commitment to providing a comprehensive, end-to-end view of consumer behavior, SipScience is poised to become the go-to authority in out-of-home alcohol attribution. Their unique approach and recent investment indicate a promising trajectory in the analytics and hospitality industries. For more information, visit www.sipscience.com.