Smalls logo — Real, good food. For cats.

Smalls

Real, good food. For cats.

Founded 2016 United States New York, United States 70 employees Series B Total: $28.00M Food Delivery, Food and Beverage +1

General Information

Company Name Smalls
Founded Year 2016
Location United States New York, United States
Employees 70
Industries Food Delivery, Food and Beverage, Nutrition
Funding Stage Series B
Social

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About Smalls

Smalls is a company dedicated to providing high-quality, fresh, human-grade meals for cats, disrupting the traditional pet food industry. Founded in 2016, the company operates in the food delivery and nutrition sectors, with its headquarters located in the United States.

The latest milestone for Smalls came in the form of a substantial Series B investment of $19.00M on 28 March 2023. The investment was led by a consortium of notable investors, including Founder Collective, Left Lane Capital, Valor Capital Group, Companion Fund, General Mills, 301, and The Ohio State University.

With its strong investor backing and a unique positioning in the pet food market, Smalls is well-poised to further expand its innovative offerings, improve distribution channels, and solidify its position as a leader in the rapidly growing pet food industry.

Taxonomy: pet food, cat food, direct-to-consumer, fresh food, human-grade ingredients, customized meal kits, nutrition, fresh delivery, New York, start-up, pet industry, healthy food, pet nutrition, animal welfare

Funding Rounds & Investors (8)

View All
Funding Stage Amount Investors Lead Investors Date
Series B $19.00M 7
Founder Collective, Left Lane Capital +5
28 Mar 2023
Series A Undisclosed 2
10x Capital, Interplay
14 Mar 2021
Series A $9.00M 3
Founder Collective, Left Lane Capital +1
05 Aug 2020
Series A Undisclosed 5
Digitalis Ventures, Eastward Capital Partners +3
11 Jun 2020
Venture Round Undisclosed 3
Imag/nary Ventures, R/GA Ventures +1
06 Mar 2019
Seed Round Undisclosed 3
Founder Collective, Trail Mix Ventures +1
01 Jan 2019
Seed Round Undisclosed 1
Bryan Rosenblatt
01 Jan 2018
Pre Seed Round Undisclosed 1
Lakehouse Ventures
01 Jul 2017

Smalls Alternatives & Competitors

View All Alternatives
Smalls vs
Mosaic Foods
Mosaic Foods United States

Veggie-packed meals in minutes. Hand-cooked and delivered to you.

Seed
17 employees
E-Commerce, Food Delivery
Smalls vs
LITTLE TUMMY
LITTLE TUMMY United Kingdom

Little Tummy was born to change baby food for the better!

Seed
3 employees
Food Delivery, Food and Beverage
Smalls vs
Little Spoon
Little Spoon United States

Childhood nutrition, reinvented

Series B
135 employees
Consumer Goods, Food and Beverage

FAQ About Smalls

Real, good food. For cats.
Smalls was founded in 2016.
Smalls is headquartered in New York, United States.
Smalls operates in Food Delivery, Food and Beverage and Nutrition. Its work centres on pet food, cat food, direct-to-consumer and fresh food.
Smalls has approximately 70 employees.
Smalls has completed 8 funding rounds, raising a total of $28.00M. The latest funding stage is Series B.
Top alternatives and competitors to Smalls include Mosaic Foods, LITTLE TUMMY, Little Spoon, Marley Spoon, Artie. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Smalls and Mosaic Foods are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Smalls, https://bouncewatch.com/company/smalls, updated 30 December 2024. When citing, please name BounceWatch and link this page.

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