Starfish24 is a Russian-based e-commerce and retail management platform founded in 2017. The company's platform is designed to digitize omnichannel sales, boasting the ability to increase profits by up to 30% and improve product accessibility to 100% across all sales channels. The platform also aims to reduce order processing time to 1-2 minutes and enable the quick deployment of new efficient delivery methods to enhance sales conversion rates. It functions as a master system for all retail orders, aggregating and processing essential information such as order data, customer details, product information, stock levels, prices, and promotional offers.
The platform's automation capabilities enable businesses to customize and automate their processes for all orders using BPMN 2.0 notation. This allows for unlimited customization based on various data, including order composition, product logistics availability, delivery timelines, and customer details. Additionally, Starfish24 streamlines complex omnichannel orders, making it easier to manage scenarios involving courier delivery, self-pickup, store delivery, inter-store and warehouse transfers, and reverse logistics.
Notably, the company secured a RUB2.50M Seed Round investment on 01 October 2018 with Internet Initiatives Development Fund (IIDF) as the investor. Starfish24's platform is utilized by renowned brands such as Zarina, United Colors of Benetton, Ralf Ringer, Sela, Calvin Klein, Le Labo, Love Republic, befree, Karl Lagerfeld, Globus, Sephora, Michael Kors, and others.
Starfish24 operates within the e-commerce, retail, and SaaS industries, positioning itself as a noteworthy player in the digital transformation of retail sales in Russia.