SideChef logo — Every recipe is a business opportunity. We help your busines...

SideChef

Every recipe is a business opportunity. We help your business grow with recipe tech licensing and in-recipe campaigns.

Founded 2013 United States San Jose, United States 41 employees Series B Total: $7.00M Food and Beverage, IoT

General Information

Company Name SideChef
Founded Year 2013
Location United States San Jose, United States
Employees 41
Industries Food and Beverage, IoT
Funding Stage Series B
Business Model B2B, White Label, Platform
Revenue Model Licensing, Advertising, Performance Based
Social

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About SideChef

SideChef, founded in 2013, has emerged as a trailblazer in the Food and Beverage and IoT sectors. Positioned as a global leader in food tech innovation, it offers a comprehensive suite of award-winning, shoppable recipe platforms designed to simplify online grocery shopping and enhance consumer engagement.

Initially introduced as a step-by-step home cooking application with over 20,000 recipes, SideChef has evolved to provide white-label platform solutions. These enable retailers and brands to generate new revenue via in-recipe campaigns. Their extensive network connects with millions of high-intent grocery shoppers in 170 countries.

Partnering with industry giants like Walmart, Amazon, and LG, SideChef continues to shape the future with its groundbreaking Food AI technologies. The latest financial momentum came in the form of a $6.00M Series B investment in March 2023, spearheaded by noteworthy investors like LG Technology Ventures and Electrolux, positioning the company strategically for continued growth and market leadership.

Business keywords: Food Tech Innovation, Shoppable Recipe Platforms, White-label Recipe Technology, CPG Brand Advertising, Retail Media Solutions, In-recipe Campaigns, Food AI Innovations, Smart Kitchen Technology, Grocery Tech Integration, Recipe Recommendation Engine, Digital Media Solutions, E-Grocery Services, Smart Kitchen Automation, Meal Planning Solutions, Cooking App Development

Services & Products

Online Recipe Database
Meal Planning Tools
Shoppable Recipe Tech
Content Creation
Cooking Community Engagement

Target Customers

Home Cooks Food Enthusiasts Health-Conscious Individuals Families Busy Professionals

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Series B $6.00M 10
Empower Investment, LG Technology Ventures +8
01 Mar 2023
Venture Round Undisclosed -
12 Apr 2019
Seed Round $1.00M -
22 Oct 2018

SideChef Alternatives & Competitors

SideChef vs

Bringing gourmet cooking to your fingertips with a smart sous vide solution.

Seed
Consumer Electronics, Food and Beverage

FAQ About SideChef

Every recipe is a business opportunity. We help your business grow with recipe tech licensing and in-recipe campaigns.
SideChef was founded in 2013.
SideChef is headquartered in San Jose, United States.
SideChef operates in Food and Beverage and IoT. Its work centres on Food Tech Innovation, Shoppable Recipe Platforms, White-label Recipe Technology and CPG Brand Advertising. Its customers include Home Cooks, Food Enthusiasts and Health-Conscious Individuals.
SideChef has a B2B, White Label and Platform business model. Its revenue comes from Licensing, Advertising and Performance Based.
SideChef has approximately 41 employees.
SideChef has completed 3 funding rounds, raising a total of $7.00M. The latest funding stage is Series B.
SideChef offers: Online Recipe Database, Meal Planning Tools, Shoppable Recipe Tech, Content Creation, Cooking Community Engagement.
Top alternatives and competitors to SideChef include Eskesso. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
SideChef and Eskesso are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for SideChef, https://bouncewatch.com/company/stepshot, updated 30 April 2026. When citing, please name BounceWatch and link this page.

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