stylefruits is a leading European style advice platform for fashion and home, with over 10 million monthly visits, 8 million Facebook fans, and 3 million app downloads. The Munich-based company, founded in 2008 by Ingo Heinrich, Michael Vietze, and Mathias Ziegler, has successfully combined online shopping with innovative social media features. Users can easily find inspiration, exchange ideas, and get advice while shopping stress-free. The platform emphasizes user-generated recommendations and provides an intuitive design tool for creating trendy outfits and living styles. Through partnerships with various online retailers, stylefruits offers a wide selection of fashion and interior-design products.
The company garnered significant attention in its Series C investment in April 2011, backed by Vorwerk Ventures and Creathor Ventures. With its expansion from Germany to the UK, France, and the Netherlands, stylefruits continues to demonstrate strong growth potential in the E-Commerce and Fashion industries. Its dedicated international team of over 100 professionals further solidifies its position as a major player in the market.
