Tappable is a Belgian startup founded in 2019 that stands at the intersection of Advertising, Information Technology, and SaaS. The company's tagline, "The Landing Story CMS that spices up your mobile campaigns," encapsulates its mission to enhance mobile campaigns through visually engaging, zero-code story building.
Focused on optimizing conversion rates while respecting user privacy, Tappable serves a dual purpose: enhancing user engagement and fostering trust. Their innovative Web stories seamlessly blend visual appeal with conversion-driving features—like CTAs, lead forms, and interactive elements—resulting in increased lead generation and a healthy return on investment (ROI).
This startup empowers users to craft unique, highly customizable campaigns without technical expertise. Despite its potential, Tappable appears not to have secured external investment yet, which might appeal to venture capitalists seeking untapped opportunities in the martech space.