Tegger is a Mexican digital platform that aims to create the world's first fair data economy using blockchain technology. The platform allows internet users to regain control over the information they share online by using an application that integrates with affiliated media companies and digital content sites. Users can choose which information to share and which to withhold, earning tokens for sharing their information. These tokens can be exchanged for products, services, or experiences within the platform's marketplace or used to reward their favorite content creators. Leveraging blockchain technology, Tegger provides security, immutability, decentralization, and complete transparency to user information. Data collected by the platform is stored in an aggregated and pseudonymous manner, ensuring the exclusion of personally identifiable information.
On the other hand, media and digital content companies gain access to accurate aggregated data about their audiences, enabling them to enhance their user experience and content curation while efficiently placing more relevant advertising. The platform received a $58.33K Venture Round investment on 31 March 2020, with investments from Right Side Capital Management and Boomtown Accelerators. With its focus on data fairness and blockchain technology, Tegger is poised to disrupt the digital advertising and data monetization industries while empowering users with control over their information.