London, United Kingdom
Wild Curl is a company dedicated to serving the needs of individuals with wavy, curly, and kinky hair. Recognizing the complexities and challenges associated with maintaining curly hair, the company focuses on creating a specialized hair care line tailored to varying degrees of curliness. The aim is to simplify the process of finding the right products for different hair types and to ensure that customers' curls remain healthy and vibrant.
Founded in 2017, Wild Curl operates within the e-commerce, health and wellness, retail, and wellness beauty industries. The company's commitment to natural, cruelty-free, and vegan formulations underpins its ethos, aligning with the growing consumer demand for clean beauty products.
Notably, the company secured a £94.36K equity crowdfunding investment through Crowdcube on December 10, 2020, reflecting investor confidence in the brand's potential and the market opportunity for specialized hair care solutions.
