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TRAY logo — Entirely Better POS

TRAY

Entirely Better POS

Founded 2013 United States Coral Gables, United States 79 employees Seed Total: $6.75M Mobile, Payments +2

General Information

Company Name TRAY
Founded Year 2013
Location United States Coral Gables, United States +2
Employees 79
Industries Mobile, Payments, SaaS +1
Funding Stage Seed
Social

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About TRAY

TRAY

TRAY is an independent Point of Sale (POS) solution designed for multi-unit full-service and fast-casual restaurant chains. It offers a cloud-native POS system that operates on legacy hardware, providing a full turnkey solution to enhance customer experience and reduce operating costs.

Unlike other POS companies, TRAY was purpose-built with the cloud at its core, utilizing a modern backend and an affordable Android front-end solution. The platform's scalable and secure architecture makes it flexible, cost-effective, and trusted by major restaurant operators such as Dine Brands Global, IHOP, among others.

Founded in 2013 and headquartered in the United States, the company recently secured a $5.00M Seed Round investment on 01 August 2019 led by AgFunder.

Operating in the Mobile and SaaS sectors, TRAY stands out as an innovative POS solution catering to the evolving needs of modern restaurant chains.

Taxonomy: Restaurant POS, Cloud-Native POS, Enterprise-Class POS, Multi-Unit Chains, Operating Costs, Legacy Hardware Compatibility, Scalable Architecture, Secure Solution, Cloud-Centric Design, Android Front End, Turnkey Solution, Full-Service Restaurants, Fast Casual Restaurants, Dine Brands Global

Funding Rounds & Investors (5)

View All
Funding Stage Amount Investors Lead Investors Date
Seed Round •••••• 1
Investor
01 Aug 2019
Seed Round •••••• 4
Investor Investor Investor Investor
14 Sep 2017
Seed Round •••••• - 03 Mar 2016
Seed Round •••••• - 16 Oct 2015
Seed Round •••••• - 05 Jun 2014

TRAY Alternatives & Competitors

TRAY vs
SDCR Business Systems - Aloha POS
SDCR Business Systems - Aloha POS United States

SDCR is the largest NCR Hospitality reseller in the world - and the exclusive NCR Aloha POS system p...

33 employees
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TRAY vs
HungerRush
HungerRush United States

The POS Partner Behind Every Great Guest Experience

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TRAY vs
Nila Technology
Nila Technology United Kingdom

London based SaaS start-up creating the most advanced AI based point-of-sale solutions for restauran...

Seed
4 employees
AI, Retail
Compare TRAY vs Nila Technology
Also compare with: TRAY vs Aptito POS Aptito POS

FAQ About TRAY

Entirely Better POS
TRAY was founded in 2013.
TRAY is headquartered in Coral Gables, United States.
TRAY operates in the following industries: Mobile, Payments, SaaS, CRM and Sales.
TRAY has approximately 79 employees.
TRAY has completed 5 funding rounds, raising a total of $6.75M. The latest funding stage is Seed.
Top alternatives and competitors to TRAY include SDCR Business Systems - Aloha POS, HungerRush, Nila Technology, Aptito POS, Curbngo. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
TRAY and SDCR Business Systems - Aloha POS are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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