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TreasurUp logo — Build Better Business Banking.

TreasurUp

Build Better Business Banking.

Founded 2016 The Netherlands The Netherlands 34 employees Fintech, Payments +1

General Information

Company Name TreasurUp
Founded Year 2016
Location The Netherlands The Netherlands
Founders / Decision Makers
Team member Team member
Employees 34
Industries Fintech, Payments, Banking
Business Model B2B, White Label, Platform
Revenue Model Subscription, Service Fee, Tiered Pricing
Offices as of Sep 2026
Utrecht, The Netherlands
Social

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Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

Event Participation Oct 15, 2026

TreasurUp's Gertjan "GJ" De Wilde will be participating at Money20/20 in Vegas, where banks can meet him to discuss embedded propositions.

Market Expansion Oct 08, 2026

TreasurUp's visit to Warsaw, Poland for meetings with local tech partners and banks signals potential market expansion.

Homepage Update

Significant changes detected on company website (68.8% content change).

New Partnership Sep 24, 2026

TreasurUp announced a forthcoming partnership with Apideck to launch a new embedded banking / Banking-as-a-Service proposition for banks.

Feature Release Sep 23, 2026

TreasurUp has launched a new playbook titled "Digital Assets in Business Banking", which covers five use case families for digital assets and highlights where TreasurUp sits between core banking sy…

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AI Insight

Bounce Watch AI
2 weeks ago

TreasurUp is undergoing a significant strategic evolution, demonstrated by its recent launch of a digital assets playbook and a key partnership with Apideck for an embedded banking/BaaS proposition. These simultaneous developments, coupled with a major website update and thought leadership at Sibos Miami, signal a concerted effort to expand their platform's capabilities. The company is clearly targeting high-growth areas like digital assets and integrated banking solutions to strengthen its position as a FinTech innovator for business banking.

Signal Types
Product Launch Partnership Strategic Shift Market Presence Website Update
Strategic Labels
Digital Assets Expansion Embedded Banking Strategy Platform Evolution
Next Move: Fundraising
·
Impact: 9/10
·
Ideal For: Fintech VCs — Growth Stage / B2B SaaS

About TreasurUp

TreasurUp is a FinTech company delivering a Digital Banking Engagement Platform (DBEP) for business banking. Based in Utrecht, The Netherlands, TreasurUp offers services that assist banks in enhancing their digital channels for managing foreign exchange, liquidity, payments, forecasting, and investments.

Founded in 2016, TreasurUp provides various services including custom channel propositions for daily business banking, foreign exchange solutions, and digital assets management. It caters primarily to banks and business banking clients. The company's business model is B2B, white-label, and platform-based, generating revenue through subscription, service fees, and tiered pricing. TreasurUp’s solutions enable banks to deliver advanced treasury capabilities under their own brand, thereby helping them grow fee-based revenue while maintaining strong client relationships.

Business keywords: Digital Banking Engagement Platform, Business Banking, Treasury Management, Foreign Exchange (FX), Liquidity Management, Cross-Border Payments, Cash Flow Forecasting, Corporate Treasury Solutions, White-Label Modules, Financial Institutions, Client Engagement, Composable Banking Solutions, SME Banking Solutions, Embedded Banking, AI in Commercial Banking

Services & Products

Custom channel propositions for daily business banking
Foreign Exchange solutions
Payments and Liquidity Management
Digital Assets management
Agentic Business Banking
Orchestration and Integration of banking channels

Target Customers

Banks Business banking clients Business clients for foreign exchange and cross-border payments Banks looking for automated and composable platform solutions

Funding Rounds & Investors (1)

View All
Funding Stage Amount Investors Lead Investors Date
Corporate Spinout Undisclosed 3
Rabobank’s Food & Agri Innovation Fund Covera Ventures
Rabobank’s Food & Agri Innovation Fund, Covera Ventures +1
01 May 2021

TreasurUp Alternatives & Competitors

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TreasurUp vs
Finmo
Finmo Singapore

Revolutionizing Global Payments and Treasury Management—Secure, Seamless, and Smarter.

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126 employees
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TreasurUp vs
November First ®
November First ® Denmark

Passion for Payments & Automatization for SME'es

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Compare TreasurUp vs November First ®
TreasurUp vs
Silverbird
Silverbird United Kingdom

Designed specifically for import and export. And (much) better than a bank.

Convertible Note
31 employees
Financial Services, Fintech
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FAQ About TreasurUp

Build Better Business Banking.
TreasurUp was founded in 2016.
TreasurUp is headquartered in The Netherlands. As of Sep 2026, it also has offices in Utrecht, The Netherlands.
TreasurUp operates in Fintech, Payments and Banking. Its work centres on Digital Banking Engagement Platform, Business Banking, Treasury Management and Foreign Exchange (FX). Its customers include Banks, Business banking clients and Business clients for foreign exchange and cross-border payments.
TreasurUp has a B2B, White Label and Platform business model. Its revenue comes from Subscription, Service Fee and Tiered Pricing.
TreasurUp has approximately 34 employees.
TreasurUp has completed 1 funding round.
TreasurUp offers: Custom channel propositions for daily business banking, Foreign Exchange solutions, Payments and Liquidity Management, Digital Assets management, Agentic Business Banking, Orchestration and Integration of banking channels.
Top alternatives and competitors to TreasurUp include Finmo, November First ®, Silverbird , Orbital, Currenxie. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
TreasurUp and Finmo are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for TreasurUp, https://bouncewatch.com/company/treasurup, updated 13 October 2026. When citing, please name BounceWatch and link this page.

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