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TrueFacet logo — The leading destination for online Jewelry & Watch purchases...

TrueFacet

The leading destination for online Jewelry & Watch purchases.

Founded 2013 United States San Francisco, United States 5 employees Series B Total: $22.41M E-Commerce, Marketplaces +1

General Information

Company Name TrueFacet
Founded Year 2013
Location United States San Francisco, United States
Employees 5
Industries E-Commerce, Marketplaces, Accessories
Funding Stage Series B
Social

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About TrueFacet

TrueFacet is the leading destination for online jewelry and watch purchases, offering a trusted marketplace for buyers and sellers of branded luxury items. The company, founded in December 2013 and headquartered in New York, was acquired in 2020. TrueFacet’s co-owners, Raj Seecharran (CEO), Robert Koptiev (President), and Lawrence Levinson (General Counsel), bring a wealth of experience and expertise to the business. Raj Seecharran has a strong background in investment banking, markets, and technologies. His experience in leveraging technology to drive efficiencies in inefficient markets and optimizing pricing and infrastructure equips him to lead TrueFacet effectively. Meanwhile, Robert Koptiev, a second-generation jeweler, has a deep understanding of the jewelry industry, gained through his family-owned business, Gabriel Jewelry Refining. Lawrence Levinson, an investor and systems engineer with a prestigious academic background, provides invaluable legal and engineering insights. With a $7.10M Series B investment received on 29 June 2018 from Freestyle Capital and Bullish, TrueFacet has secured the funding necessary for growth and development. Positioned in the e-commerce industry, the company has established a strong presence in the United States and continues to expand its reach in the luxury market.

Business keywords: Online marketplace, Jewelry, Watches, Authenticity, Luxury industry, Trust, Retail marketing, Wholesale distribution, Investment banking, Technology-driven, New York, M&A

Funding Rounds & Investors (6)

View All
Funding Stage Amount Investors Lead Investors Date
Series B $7.10M 2
Freestyle Capital Bullish
Freestyle Capital, Bullish
29 Jun 2018
Series A $6.00M 10
Freestyle Capital Maveron Social Leverage
Freestyle Capital, Maveron +8
20 Sep 2016
Venture Round $2.70M 4
Freestyle Capital Maveron Social Leverage
Freestyle Capital, Maveron +2
22 Aug 2015
Seed Round $4.79M -
08 May 2015
Seed Round $1.70M 3
Maveron
Maveron, Trilogy +1
10 Feb 2015
Seed Round $118.00K 4
Right Side Capital Management Techstars Founders' Co-Op
Right Side Capital Management, Techstars +2
01 Aug 2014

TrueFacet Alternatives & Competitors

View All Alternatives
TrueFacet vs
Bayam Jewelry
Bayam Jewelry United States

Leading Online Retail Company. Specialized in Luxury Goods & Jewelry bayamjewelry.com

6 employees
E-Commerce, Retail
TrueFacet vs
Lumber Marketplace
Lumber Marketplace United States

Buy & sell wholesale lumber online.

7 employees
E-Commerce, Internet
TrueFacet vs
Ocarat
Ocarat France

Créée en 2010, la bijouterie en ligne Ocarat est l'e-boutique des amoureux de la joaillerie et de l'...

45 employees
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FAQ About TrueFacet

The leading destination for online Jewelry & Watch purchases.
TrueFacet was founded in 2013.
TrueFacet is headquartered in San Francisco, United States.
TrueFacet operates in E-Commerce, Marketplaces and Accessories. Its work centres on Online marketplace, Jewelry, Watches and Authenticity.
TrueFacet has approximately 5 employees.
TrueFacet has completed 6 funding rounds, raising a total of $22.41M. The latest funding stage is Series B.
Top alternatives and competitors to TrueFacet include Bayam Jewelry, Lumber Marketplace, Ocarat, Cicala, I Do Now I Don't. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
TrueFacet and Bayam Jewelry are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for TrueFacet, https://bouncewatch.com/company/truefacet, updated 24 October 2024. When citing, please name BounceWatch and link this page.

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