Toronto, Canada
Underknown is a dynamic, creator-driven media company established in 2016 and headquartered in Canada. Specializing in digital media and entertainment, the company focuses on producing compelling educational content that simplifies complex topics across science and the humanities. With a presence on platforms like YouTube, Snapchat, TikTok, and Instagram/Facebook, Underknown manages over 100 channels, including the renowned Webby award-winning shows "How To Survive" and "What If". Together, these channels boast an impressive following of over 70 million, engaging more than 70 million viewers monthly.
Backed by a $2.54M Seed Round investment as of 03 February 2019, Underknown has garnered support from investors such as Aurum Holdings, Open People Network, Southwestern Ontario Angel Group, and others. The company's mission is clear: leverage entertaining, factual content to shift perspectives, inviting viewers to look upward and engage with the complexities of our world.
