Understory logo — company profile

Understory

Founded 2012 United States Madison, United States 19 employees Series A Total: $69.84M AI, Analytics +2

General Information

Company Name Understory
Founded Year 2012
Location United States Madison, United States
Employees 19
Industries AI, Analytics, Big Data +1
Funding Stage Series A
Social

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About Understory

Understory is a United States-based startup founded in 2012, specializing in analytics, big data, and insurtech. The company's primary focus is on developing insurance solutions for the era of climate change. In June 2024, Understory secured a $15.00M Series A investment from Prelude Ventures and True Ventures. This significant investment is indicative of the confidence that these investors have in Understory's innovative approach to addressing the challenges posed by climate change in the insurance industry. The company's emphasis on leveraging analytics and big data to develop insurance products tailored for the changing climate landscape makes it a compelling and potentially lucrative investment opportunity for venture capitalists seeking exposure to the evolving insurtech sector.

Business keywords: climate change, insurance solutions, risk assessment, weather data, insurance technology, startup, natural disasters, insurance industry, weather risk, resilience, climate resilience, weather monitoring, catastrophe risk

Funding Rounds & Investors (10)

View All
Funding Stage Amount Investors Lead Investors Date
Series A €12.00M 5
Firstminute capital, Seed Capital +3
08 Sep 2025
Series A $15.00M 2
Prelude Ventures, True Ventures
05 Jun 2024
Venture Round $13.13M -
06 Jun 2023
Series B $7.50M -
22 May 2020
Series B $5.25M 3
4490 Ventures, True Ventures +1
09 May 2019
Series A $7.50M 4
4490 Ventures, Revolution +2
10 Oct 2018
Series A $7.50M 7
RRE Ventures, 4490 Ventures +5
02 Feb 2016
Seed Round $1.90M 5
RRE Ventures, True Ventures +3
30 Apr 2014
Seed Round $50.00K 1
Bolt
01 Jul 2013
Seed Round $18.00K 1
gener8tor
01 Jun 2012

Understory Alternatives & Competitors

View All Alternatives
Understory vs
Hailios
Hailios United States

Grounded climate and weather insights for parametric insurance

Pre-Seed
7 employees
Analytics, Information Technology
Understory vs
Safehub
Safehub United States

Connecting individual building damage information to portfolio-level risk management.

Series A
38 employees
AI, Insurtech
Understory vs
iklim.co
iklim.co Estonia

iklim.co is the early warning service that detects lightnings, hails and thunderstorms as they are a...

Non Equity Assistance
6 employees
AI, Analytics

FAQ About Understory

Understory builds insurance solutions for the era of climate change.
Understory was founded in 2012.
Understory is headquartered in Madison, United States.
Understory operates in AI, Analytics, Big Data and Insurtech. Its work centres on climate change, insurance solutions, risk assessment and weather data.
Understory has approximately 19 employees.
Understory has completed 10 funding rounds, raising a total of $69.84M. The latest funding stage is Series A.
Top alternatives and competitors to Understory include Hailios, Safehub, iklim.co, Reask, finres. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Understory and Hailios are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Understory, https://bouncewatch.com/company/understory, updated 25 November 2024. When citing, please name BounceWatch and link this page.

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