Vesta is a transaction guarantee platform for online purchases, founded in 1995 and headquartered in the United States. The company's slogan is to "Drive the true cost of fraud to zero, on a global scale." Vesta utilizes machine learning and 25 years of transactional data to increase approval rates for legitimate sales and eliminate chargebacks and digital fraud. Their focus is on transferring 100% of the liability for fraud, including chargeback processing, allowing customers to concentrate on boosting sales.
The latest investment in Vesta was a $25.00M Debt Financing secured on 04 January 2023, with Runway Growth Capital being the investing entity. The company operates in the Big Data, Financial Services, and Payments sectors, positioning itself as a significant player in the evolving landscape of online transaction security and fraud prevention.