Via is a US-based startup founded in 2019, aiming to revolutionize the way customers and eCommerce businesses establish connections through mobile marketing tools. The company's slogan emphasizes its commitment to reshaping the landscape of customer-business relationships. Via initially focused on assisting businesses in enhancing their online presence, increasing customer engagement, and driving sales through its suite of software tools. However, the company later expanded its offerings to include a conversational commerce platform designed to help businesses foster deeper connections with their customers on their preferred devices and networks.
Notably, Via recently secured a Series B investment on 01 October 2021, with Peterson Ventures as the lead investor. This signifies a significant milestone for the company, positioning it for further growth and development in the competitive landscapes of E-Commerce, Information Technology, and the Internet.