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White Label Loyalty logo — Simple loyalty solutions for complex needs. Focus on your cu...

White Label Loyalty

Simple loyalty solutions for complex needs. Focus on your customers - not the tech.

Founded 2015 United Kingdom Leeds, United Kingdom 25 employees Total: $15.00M SaaS, CRM and Sales

General Information

Company Name White Label Loyalty
Founded Year 2015
Location United Kingdom Leeds, United Kingdom
Employees 25
Industries SaaS, CRM and Sales
Business Model B2B, SaaS, White Label
Revenue Model Subscription, Usage Based, Tiered Pricing
Social

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About White Label Loyalty

White Label Loyalty, founded in 2015 and headquartered in the United Kingdom, operates in the SaaS, CRM, and Sales industries. The company’s slogan, “Simple loyalty solutions for complex needs. Focus on your customers - not the tech.,” captures its mission to simplify the customer loyalty experience for businesses.

The company offers an API-first loyalty platform designed to enhance the customer-brand relationship through advanced reward systems. Its technology enables businesses to seamlessly integrate the platform with existing systems, offering customization based on customer actions. These features help businesses deliver frictionless customer experiences while capturing valuable behavioral and transactional data, thus driving sales and boosting customer retention.

In May 2025, White Label Loyalty secured a $15.00M Late VC investment from Spectral Capital. This recent injection of capital positions the company well for expansion and enhancing its technological offerings.

Business keywords: Customer Loyalty Programs, Loyalty Platform, API-first Technology, AI-powered Solutions, Enterprise Integration, Reward Experience, Customer Retention, Data-driven Insights, Customer Behaviour Analysis, Transactional Data Analysis, Customised Loyalty Solutions, B2B Solutions, B2C Solutions, 1st Party Data Empowerment, Loyalty Marketing Strategy

Services & Products

Custom Scalable Loyalty Programs
Enterprise-grade Solutions
Loyalty Engine API
Data Insights and Analytics

Target Customers

E-commerce Companies FMCG & CPG Brands Hospitality Sector Media and Retail Brands Technology Firms Travel Agencies Automotive Industry Financial Services Healthcare Industry Manufacturing Companies

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Late VC $15.00M 1
Spectral Capital
01 May 2025
Support Program Undisclosed 1
Tech Nation
01 Sep 2021
Support Program Undisclosed 1
Tech Nation
01 Sep 2017

White Label Loyalty Alternatives & Competitors

View All Alternatives
White Label Loyalty vs
Ocard
Ocard Taiwan

我們是一群平均年齡低於 30 歲並快速發展中的新創公司,希望透過我們的創意與技術,讓這個世界變得更美好。

Seed
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White Label Loyalty vs
Talon.One
Talon.One Germany

Make every interaction count

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White Label Loyalty vs
Stride Software
Stride Software United States

The Stride Customer Data Platform gives marketers the freedom to innovate without constraint

Series A
1 employees
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FAQ About White Label Loyalty

Simple loyalty solutions for complex needs. Focus on your customers - not the tech.
White Label Loyalty was founded in 2015.
White Label Loyalty is headquartered in Leeds, United Kingdom.
White Label Loyalty operates in SaaS and CRM and Sales. Its work centres on Customer Loyalty Programs, Loyalty Platform, API-first Technology and AI-powered Solutions. Its customers include E-commerce Companies, FMCG & CPG Brands and Hospitality Sector.
White Label Loyalty has a B2B, SaaS and White Label business model. Its revenue comes from Subscription, Usage Based and Tiered Pricing.
White Label Loyalty has approximately 25 employees.
White Label Loyalty has completed 3 funding rounds, raising a total of $15.00M.
White Label Loyalty offers: Custom Scalable Loyalty Programs, Enterprise-grade Solutions, Loyalty Engine API, Data Insights and Analytics.
Top alternatives and competitors to White Label Loyalty include Ocard, Talon.One, Stride Software, Spendgo, Meetsales. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
White Label Loyalty and Ocard are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for White Label Loyalty, https://bouncewatch.com/company/white-label-loyalty, updated 25 September 2026. When citing, please name BounceWatch and link this page.

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