Whitecar (Travel and Tourism) — Funding, Investors & Signals 2026

Whitecar

Whitecar exists to make hiring a car simpler than owning one

Founded 2016

London, United Kingdom 3 employees Equity Crowdfunding Total: $885.02K Travel and Tourism

Whitecar, a UK-based startup founded in 2016, aims to simplify the car rental process by providing a seamless experience for its customers. The company's slogan "Whitecar exists to make hiring a car simpler than owning one" reflects its commitment to offering convenience and transparency in the car hire industry. With a focus on using advanced technology and excellent customer service, Whitecar ensures that its customers receive a hassle-free car rental experience. The company's offering includes a comprehensive pricing model that covers insurance, extra drivers, and unlimited mileage, with no deposit required. Additionally, Whitecar provides vehicle charging across the UK and Europe, positioning itself as a convenient option for those seeking electric car rentals. Operating in the travel and tourism sector, the company serves customers in multiple locations across the UK and in Oslo, Norway, offering Tesla rentals through its user-friendly booking platform at www.white.car. Whitecar differentiates itself from traditional car hire companies by simplifying its business model and eliminating hidden fees. It emphasizes a straightforward vehicle selection process, transparent daily pricing with no hidden extras, a simple booking system, and a paperless handover process. This approach aims to enhance the overall customer experience and streamline the rental process. The startup secured a significant £885.02K equity crowdfunding investment on 15th December 2017, signaling investor confidence in its innovative approach to car rentals. While specific details about the investors behind this funding round are not provided, the investment demonstrates support for Whitecar's disruptive vision within the travel and tourism industry. With its forward-thinking approach and emphasis on customer experience, Whitecar is poised to make a meaningful impact in the car hire market, offering a compelling alternative to traditional rental options.

Funding Stage	Amount	Investors	Lead Investors	Date
Equity Crowdfunding	••••••	-		15 Dec 2017

Funding Stage

Amount

Investors

Lead Investors

Date

Equity Crowdfunding

••••••

15 Dec 2017

FAQ About Whitecar

Whitecar exists to make hiring a car simpler than owning one

Whitecar was founded in 2016.

Whitecar is headquartered in London, United Kingdom.

Whitecar operates in the following industries: Travel and Tourism.

Whitecar has approximately 3 employees.

Whitecar has completed 1 funding round, raising a total of $885.02K. The latest funding stage is Equity Crowdfunding.

Top alternatives and competitors to Whitecar include Zest Car Rental, BikesBooking.com, Thermeon Ltd, Miniyol.com, Hireace. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.

Whitecar and Zest Car Rental are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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