Wiraya is a Sweden-based startup, founded in 2008, that provides a Managed Mobile Customer Activation software solution. Designed to transform customer interaction, Wiraya utilizes a strategic blend of voice calls, text messages, and landing pages to drive customer action effectively and automatically.
The company's approach ensures that whether the objective is to inform, engage, or prompt a transaction, the desired customer response leading to improved business metrics is achieved. By focusing on mobile customer activation, Wiraya is altering traditional customer engagement methods, offering a dynamic way for companies to connect with their audiences.
In its latest round of funding, Wiraya secured a €2.00M grant investment on 13 February 2018, with the support of the EASME - EU Executive Agency for SMEs. This financial backing underscores the company's innovative potential within the rapidly evolving customer engagement tech space.