Finland
WOT Services Ltd. is a Finland-based startup founded in 2006, dedicated to enhancing online safety through clear visual indicators and community-driven reviews. Their slogan, "Enhancing your online safety by offering clear visual indicators to assess website trustworthiness and community-driven reviews," encapsulates their mission.
MyWOT (Web of Trust) offers a tool to make informed decisions regarding website trustworthiness while browsing, shopping, or searching online. Their distinctive feature is the traffic light signals displayed next to links on popular sites, representing trustworthiness with a green light, potential threats with a red light, and caution with a yellow light.
The ratings and reviews on MyWOT are generated by a global community of millions of users, based on personal experiences and verified by trusted technical sources. Furthermore, third-party sources are utilized to alert users to malware and other online threats.
Notably, the recent Series A investment of $1.30M on 27 November 2012 was led by Tesi, First Fellow Partners, Inventure, and Risto Siilasmaa, providing a strong foundation for future growth.
Operating in the E-Commerce, Information Technology, Privacy and Security, and Machine Learning industries, WOT Services Ltd. provides a crucial service in the digital landscape.
