Yard is a B2B-focused startup with the aim to facilitate sales processes through creator-led marketing. Founded in 2020 and headquartered in Ireland, it operates as a global network of B2B influencers and communities. The company's slogan, "Make B2B sales easier with creator-led marketing," encapsulates its mission to streamline B2B sales via authentic video product walkthroughs created by respected content creators within the target market. Yard's unique proposition lies in its approach of leveraging authentic content creators to develop product walkthroughs, therefore establishing credibility and trust within the B2B market. The company received a significant boost with a $400.00K Pre Seed Round investment on 01 March 2021, from noteworthy investors Henrik Sparup, Nicolaj Christensen, and Jesper Brok. This investment demonstrates confidence in Yard's potential to transform B2B sales processes through its innovative marketing approach.
Yard
Make B2B sales easier with creator-led marketing
Ireland
4 employees
Pre Seed
Total: $400.00K
EdTech, Human Resources
General Information
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Ireland Market
About Yard
Taxonomy: B2B sales, creator-led marketing, influencer marketing, video marketing, content creators, product walkthroughs, authentic content, B2B influencers, global network, target market, product demonstration, business-to-business, marketing strategy
Funding Rounds & Investors (1)
View All| Funding Stage | Amount | Investors | Lead Investors | Date |
|---|---|---|---|---|
| Pre Seed Round | •••••• | 3 | •••• •••• | 01 Mar 2021 |
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