Yellow logo — Yellow provides access to products & services that improve t...

Yellow

Yellow provides access to products & services that improve the quality of life of our customers.

Founded 2018 South Africa South Africa 217 employees Series B Total: $57.03M Financial Services, Fintech +2

General Information

Company Name Yellow
Founded Year 2018
Location South Africa South Africa
Employees 217
Industries Financial Services, Fintech, Mobile +1
Funding Stage Series B
Social

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About Yellow

Yellow is a South Africa-based startup founded in 2018 with a focus on Financial Services, Fintech, and Mobile industries. The company's slogan "Yellow provides access to products & services that improve the quality of life of our customers" reflects its mission to enhance the lives of its African customer base. Through its digital technology platform, Yellow has established a distributed network of sales agents aimed at serving rural households with life-changing products and services. In March 2023, Yellow secured a significant $14.00M Series B investment from prominent investors including Convergence Partners, GET.invest, Platform Investment Partners, and Shell Foundation. This investment is a testament to the market's confidence in the company's potential and its ability to make a substantial impact in Africa. With its strong mission and recent funding, Yellow is well-positioned to continue its expansion and contribute to meaningful change in the region.

Taxonomy: digital technology, platform, sales agents, rural households, life changing products, services, Africa, quality of life, distributed network, access to products, innovation, economic empowerment

Funding Rounds & Investors (9)

View All
Funding Stage Amount Investors Lead Investors Date
Series B $14.00M 4
Convergence Partners, GET.invest +2
27 Mar 2023
Debt Financing $5.00M 1
Oikocredit International
31 Jan 2023
Debt Financing $23.00M 1
Lion’s Head Global Partners
24 Jun 2022
Debt Financing $4.00M 1
SunFunder
01 Oct 2021
Debt Financing $4.00M 1
Triple Jump
31 Jul 2021
Series A $3.30M 3
Platform Investment Partners, Ruby Rock Investments +1
08 Sep 2020
Seed Round $725.00K -
26 Nov 2019
Debt Financing €2.00M -
01 Jan 2019
Grant $1.00M 1
USAID East Africa Trade and Investment Hub
01 Jan 2019

Yellow Alternatives & Competitors

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FAQ About Yellow

Yellow provides access to products & services that improve the quality of life of our customers.
Yellow was founded in 2018.
Yellow is headquartered in South Africa.
Yellow operates in Financial Services, Fintech, Mobile and Payments. Its work centres on digital technology, platform, sales agents and rural households.
Yellow has approximately 217 employees.
Yellow has completed 9 funding rounds, raising a total of $57.03M. The latest funding stage is Series B.
Top alternatives and competitors to Yellow include Digital Mobile Africa, Wave Money, Afficiency, ZET, Cardlink. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Yellow and Digital Mobile Africa are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Yellow, https://bouncewatch.com/company/yellow, updated 30 December 2024. When citing, please name BounceWatch and link this page.

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