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Zaihui 再惠 logo — With pride and care, we serve.

Zaihui 再惠

With pride and care, we serve.

Founded 2015 China Shanghai, China 152 employees Series D Total: $276.00M Automation, Internet +2

General Information

Company Name Zaihui 再惠
Founded Year 2015
Location China Shanghai, China
Employees 152
Industries Automation, Internet, SaaS +1
Funding Stage Series D
Business Model B2B, SaaS, Platform
Revenue Model Subscription, Service Fee, Usage Based
Social

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About Zaihui 再惠

Zaihui 再惠, founded in 2015, operates as a F&B SaaS company dedicated to enhancing the food and beverage sector across Mainland China and South East Asia. The company emerged with a compelling slogan: "With pride and care, we serve." It aligns with its mission to deliver tailored solutions to its distinguished clientele.

Utilizing advanced technologies in Automation, Internet, SaaS, and Social Media, Zaihui 再惠 strives to redefine industry standards, cementing its foothold in the F&B space. Headquartered in China, the company has successfully attracted substantial venture capital interest.

To date, Zaihui 再惠 has secured over $200 million in funding from notable investors such as SoftBank Vision Fund, Borun Capital, and YF Capital. Its most recent funding round, a $200 million Series D on January 11, 2022, included contributions from B Capital Group, Sunshine Insurance Group, and several others.

Business keywords: F&B SaaS, Marketing Automation, Data-driven Solutions, Member Management, Precision Marketing, Integral Marketing, Stored-value Marketing, Anniversary Marketing, Performance Marketing, Theme Marketing Activities, Brand Packaging Marketing, Big Data Analytics, B2B SaaS, Entrepreneurial Services, Intelligent Marketing Solutions

Services & Products

Digital Marketing Solutions
E-commerce Platform Integration
Membership and Transaction Management
Local Business Support Services
Consumer Data Analysis

Target Customers

Local Businesses SMEs in Retail and Hospitality E-commerce Platforms Merchants utilizing social media channels

Funding Rounds & Investors (6)

View All
Funding Stage Amount Investors Lead Investors Date
Series D $200.00M 4
B Capital Group, SoftBank Vision Fund +2
11 Jan 2022
Series C $50.00M 3
CeYuan Ventures, Lightspeed China Partners +1
31 Oct 2019
Series B $20.00M 4
Doll Capital Management, ZhenFund +2
01 Sep 2017
Non Equity Assistance Undisclosed -
01 Jun 2017
Series A $5.00M 4
Lightspeed Venture Partners, Doll Capital Management +2
29 Jun 2016
Seed Round $1.00M 2
Lightspeed Venture Partners, ZhenFund
07 Jul 2015

Zaihui 再惠 Alternatives & Competitors

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Zaihui 再惠 vs
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Zaihui 再惠 vs
Ecwid by Lightspeed
Ecwid by Lightspeed United States

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FAQ About Zaihui 再惠

With pride and care, we serve.
Zaihui 再惠 was founded in 2015.
Zaihui 再惠 is headquartered in Shanghai, China.
Zaihui 再惠 operates in Automation, Internet, SaaS and Social Media. Its work centres on F&B SaaS, Marketing Automation, Data-driven Solutions and Member Management. Its customers include Local Businesses, SMEs in Retail and Hospitality and E-commerce Platforms.
Zaihui 再惠 has a B2B, SaaS and Platform business model. Its revenue comes from Subscription, Service Fee and Usage Based.
Zaihui 再惠 has approximately 152 employees.
Zaihui 再惠 has completed 6 funding rounds, raising a total of $276.00M. The latest funding stage is Series D.
Zaihui 再惠 offers: Digital Marketing Solutions, E-commerce Platform Integration, Membership and Transaction Management, Local Business Support Services, Consumer Data Analysis.
Top alternatives and competitors to Zaihui 再惠 include Flixit B.V., BeastBI GmbH, Ecwid by Lightspeed, Adobe Marketo, HypeScout. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Zaihui 再惠 and Flixit B.V. are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Zaihui 再惠, https://bouncewatch.com/company/zaihui, updated 26 January 2026. When citing, please name BounceWatch and link this page.

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