ZOO.se, under the umbrella of the Pet Pawr Group AB, is a prominent player in the Nordic pet retail market. Known for its comprehensive offering of physical stores, e-commerce, and veterinary clinics, ZOO.se aims to support pet owners with unparalleled service, knowledge, and product selection. Established in 1989 and headquartered in Sweden, the company leverages over three decades of industry experience.
The company is characterized by its rapid expansion, as indicated by its aggressive growth strategy including the continuous addition of stores and services. With a strong base in the Retail sector, ZOO.se operates strategically located outlets across Sweden, bolstering its presence in cities like Stockholm, Göteborg, and Västerås. The company also boasts several veterinary clinics, thus broadening its service offerings.
ZOO.se recently attracted a Private Equity Round investment on 01 January 2022 from eEquity, underscoring investor confidence in its growth trajectory.