B2Metric vs Insider One
B2Metric
AI-native CDP that predicts churn, automates journeys, and turns customer data into revenue. No silos, engineering queue
30 employees · est. 2018 · Dover, United States
Insider One
The #1 AI-native Omnichannel and Customer Engagement Platform
1890 employees · est. 2012 · Istanbul, Turkey
Insider One is the older company (2018 vs 2012); Insider One is the larger of the two.
Side-by-Side Comparison
| Metric | B2Metric | Insider One |
|---|---|---|
| Founded | ||
| Founded | 2018 | 2012 older |
| Headquarters | ||
| Headquarters | Dover, United States | Istanbul, Turkey |
| Employees | ||
| Employees | 30 | 1890 larger |
| Industry | ||
| Industry | Marketing | AI, Productivity, Marketing |
| Funding Stage | ||
| Funding Stage | Not tracked yet | Series E |
| Total Funding | ||
| Total Funding | $1.67M | $771.90M |
| Funding Rounds | ||
| Funding Rounds | 7 | 9 |
| Services | ||
| Services | Predictive Analytics Platform, Customer Data Platform, Churn Prediction and Retention Management, AI-driven Campaign Management, User Segmentation and Behavior Analysis, Integrated Data Insights and Reporting, Campaign Optimization and A/B Testing | Insider One AI, Customer Data Management, Journey Orchestration, Personalization, Reporting & Data Analytics |
| Target Customers | ||
| Target Customers | CRM Managers, Performance Marketing Teams, Product Managers, Enterprises, Fintech Companies, Telecom Operators, Media Platforms | Retail & Ecommerce, Financial Services, Travel & Hospitality, Beauty & Cosmetics, Automotive Industry, Telecommunications Providers |
| Taxonomy | ||
| Taxonomy | AI-native CDPChurn PredictionRetention AutomationCustomer SegmentationPersonalized MarketingAutomated Journey Orchestration +8 | AI-native PlatformOmnichannel MarketingCustomer EngagementCustomer Data Platform (CDP)Journey OrchestrationPersonalization +9 |
| Website | ||
| Website | b2metric.com | useinsider.com |
About B2Metric
B2Metric, founded in 2018, is an AI-native Customer Data Platform specializing in the telecom, finance, and retail industries. The company’s mission, encapsulated in its slogan, is to use AI to predict churn, automate customer journeys, and convert data into revenue, all without silos or engineering...
About Insider One
Insider One, established in 2012 and headquartered in Turkey, positions itself as the leading AI-native Omnichannel and Customer Engagement Platform with a strong foothold in the AI, Productivity, Marketing, CRM and Sales industries. The platform excels by integrating an advanced Customer Data Platf...
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Compiled from the BounceWatch company index. We last looked at B2Metric on 2 Sep 2026, and Insider One on 18 Sep 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
