B2Metric, founded in 2018, is an AI-native Customer Data Platform specializing in the telecom, finance, and retail industries. The company’s mission, encapsulated in its slogan, is to use AI to predict churn, automate customer journeys, and convert data into revenue, all without silos or engineering bottlenecks. B2Metric’s platform enables marketing, CRM, and data teams to take actionable insights from their data, focusing on churn prediction, real-time segmentation, and automated cross-channel journey orchestration.
The company has garnered trust from notable clients including Türk Telekom, STC, Allianz, Avis, MetLife, and Ebebek.com.
Headquartered in the United States, B2Metric most recently secured early-stage VC investment from the Turkish Development Fund in April 2026. This signifies strong belief from investors in the company’s potential impact within the marketing sector. With a robust AI-driven approach, B2Metric is set to close the gap between data collection and actionable business insights.