Black Swan Data vs Facteus
Black Swan Data
Bringing next generation data insights and predictive analytics to the world of consumer research
149 employees · est. 2011 · London, United Kingdom
Facteus
Provider of the largest and most comprehensive consumer transaction panel globally. Better Data. Better Decisions
46 employees · est. 2010 · Beaverton, United States
Facteus is the older company (2011 vs 2010); Black Swan Data is the larger of the two.
Side-by-Side Comparison
| Metric | Black Swan Data | Facteus |
|---|---|---|
| Founded | ||
| Founded | 2011 | 2010 older |
| Headquarters | ||
| Headquarters | London, United Kingdom | Beaverton, United States |
| Employees | ||
| Employees | 149 larger | 46 |
| Industry | ||
| Industry | Analytics, Big Data, SaaS | Analytics, Big Data, Payments |
| Funding Stage | ||
| Funding Stage | Venture round | Venture round |
| Total Funding | ||
| Total Funding | $22.90M | $15.05M |
| Funding Rounds | ||
| Funding Rounds | 3 | 4 |
| Services | ||
| Services | Dynamic Category Growth Identification, Product Opportunity Definition, Trend Prioritization, Consumer Concept and Communication Creation | Not tracked yet |
| Target Customers | ||
| Target Customers | CPG Innovators, Insight Teams, Marketing Teams, Innovation Teams | Not tracked yet |
| Taxonomy | ||
| Taxonomy | AI-powered Consumer ResearchPredictive AnalyticsSocial Data InsightsMarket Trend PredictionConsumer Behavior AnalysisData Science In Marketing +9 | Consumer Transaction PanelAlternative DataAI-driven PlatformFinancial Data AnalysisData InsightsComprehensive Data Analysis +4 |
| Website | ||
| Website | blackswan.com | facteus.com |
About Black Swan Data
Black Swan Data, a subsidiary of Mintel, is transforming consumer insights through its pioneering use of AI and big data analytics. With its slogan, "Bringing next generation data insights and predictive analytics to the world of consumer research," the company is challenging traditional market rese...
About Facteus
Facteus is a leading technology and data company that specializes in providing the largest and most comprehensive consumer transaction panel globally, with a focus on delivering better data for making better decisions. The company, founded in 2010 and headquartered in the United States, has position...
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Compiled from the BounceWatch company index. We last looked at Black Swan Data on 7 Apr 2026, and Facteus on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
