Boutiqaat vs NALA Natural Cosmetics
Boutiqaat
Middle East's Favourite Online Beauty Destination for Cosmetics, Skin care & Perfumes
1206 employees · est. 2015 · Hawalli, Kuwait
NALA Natural Cosmetics
Cosmetics with over 90% natural ingredients
48 employees · est. 2016 · Bucharest, Romania
Boutiqaat is the older company (2015 vs 2016); Boutiqaat is the larger of the two.
Side-by-Side Comparison
| Metric | Boutiqaat | NALA Natural Cosmetics |
|---|---|---|
| Founded | ||
| Founded | 2015 older | 2016 |
| Headquarters | ||
| Headquarters | Hawalli, Kuwait | Bucharest, Romania |
| Employees | ||
| Employees | 1206 larger | 48 |
| Industry | ||
| Industry | E-Commerce, Fashion, Marketing | E-Commerce, Fashion |
| Funding Stage | ||
| Funding Stage | Series B | Seed |
| Total Funding | ||
| Total Funding | Not tracked yet | $1.50M |
| Funding Rounds | ||
| Funding Rounds | Not tracked yet | 3 |
| Services | ||
| Services | Online Sales Platform, Fashion Merchandise | Product sales through online store, NALA Club membership benefits, Customer support services, Fast delivery with tracking, Easy return policy |
| Target Customers | ||
| Target Customers | Women, Men, Fashion Enthusiasts, Online Shoppers | Eco-conscious consumers, Individuals seeking natural and sustainable personal care products, Men and women of all ages, Gift shoppers, Skincare enthusiasts |
| Taxonomy | ||
| Taxonomy | Online Beauty RetailSocial CommerceCelebrity EndorsementsInfluencer MarketingCosmetics RetailSkincare Products +8 | Natural CosmeticsRetail ExpansionSustainable BeautyIngredient TransparencyBrand StoresCentral And Eastern Europe Market +6 |
| Website | ||
| Website | boutiqaat.com | nala.eu |
About Boutiqaat
Boutiqaat, founded in 2015, stands out in the Middle East as a leading online beauty destination adeptly merging e-commerce with social influence. Its unique model moves beyond traditional online retail by featuring Gulf and Arab celebrities and social media influencers, who curate and recommend pro...
About NALA Natural Cosmetics
NALA Natural Cosmetics, founded in 2016, is carving a niche in the E-Commerce and Fashion industries by offering products with a dedicated emphasis on natural ingredients. The company's slogan, "Cosmetics with over 90% natural ingredients," underscores its commitment to sustainability and natural be...
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Compiled from the BounceWatch company index. We last looked at Boutiqaat on 3 Apr 2026, and NALA Natural Cosmetics on 12 Mar 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.