Buyapowa vs Okendo
Okendo
The customer marketing platform that builds connections between consumers and the brands they love
154 employees · est. 2016 · Australia
Buyapowa is the older company (2011 vs 2016).
Side-by-Side Comparison
| Metric | Buyapowa | Okendo |
|---|---|---|
| Founded | ||
| Founded | 2011 older | 2016 |
| Headquarters | ||
| Headquarters | London, United Kingdom | Australia |
| Employees | ||
| Employees | 59 | 154 |
| Industry | ||
| Industry | E-Commerce, Marketing | Analytics, E-Commerce, IT |
| Funding Stage | ||
| Funding Stage | Series A | Series A |
| Total Funding | ||
| Total Funding | $7.60M | $31.30M |
| Funding Rounds | ||
| Funding Rounds | 2 | 2 |
| Services | ||
| Services | Referral Technology, Reward Marketing, Digital Rewards | Reviews, Loyalty Programs, Quizzes for Product Matching, Surveys for Customer Insights, Referral Programs |
| Target Customers | ||
| Target Customers | Insurance Companies, Banking & Finance Institutions, Retail & E-commerce, Energy Companies, B2B Service Providers, Gaming Industry | Ecommerce Businesses, Shopify Merchants, Marketing Teams, Retailers Seeking Growth, Brands Focusing on Customer Retention |
| Taxonomy | ||
| Taxonomy | Reward MarketingReferral ProgramsBrand Partner ProgramsInfluencer MarketingAdvertising & SponsorshipGrowth Marketing +6 | Customer MarketingBrand AdvocacyEcommerceShopify IntegrationCustomer RetentionCustomer Acquisition +8 |
| Website | ||
| Website | buyapowa.com | okendo.io |
About Buyapowa
Buyapowa is an E-commerce and Marketing startup founded in 2011 and based in the United Kingdom. The company offers an all-in-one reward marketing platform, catering to enterprise brands such as T-Mobile, EDF, Tesco, and Vodafone. With a focus on helping businesses acquire the right customers, Buyap...
About Okendo
Okendo, founded in 2016 and headquartered in Australia, is a promising player within the Analytics, E-Commerce, IT, Internet, and Marketing industries. The company's slogan, "The customer marketing platform that builds connections between consumers and the brands they love," encapsulates its mission...
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Compiled from the BounceWatch company index. We last looked at Buyapowa on 24 Feb 2025, and Okendo on 28 Aug 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.