Okendo logo — The customer marketing platform that builds connections betw...

Okendo

The customer marketing platform that builds connections between consumers and the brands they love.

Founded 2016 Australia Australia 154 employees Series A Total: $31.30M Analytics, E-Commerce +3

General Information

Company Name Okendo
Founded Year 2016
Location Australia Australia +1
Employees 154
Industries Analytics, E-Commerce, IT +2
Funding Stage Series A
Social

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Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

Event Participation Aug 27, 2026

Okendo will be participating as an exhibitor at the K:BOS 2026 event in Boston, scheduled from September 9-10, 2026.

Major Customer Win Aug 26, 2026

Okendo's customer, Vets Love Pets, launched a new loyalty program generating $180K in member revenue within 30 days and increasing order frequency by 64%.

New Partnership Aug 25, 2026

Okendo announced a partnership with 1800DTC to co-create the BFCM Operators Playbook, featuring Okendo's chapter on building loyalty.

Feature Release Aug 19, 2026

Okendo has launched a new feature, Cash Back, in their Okendo Loyalty platform, allowing brands to offer cash back as a core reward currency for a simplified loyalty program.

AI Insight

Bounce Watch AI
2 weeks ago

Okendo is demonstrating strong momentum through strategic product enhancements and aggressive market engagement. The recent launch of a 'Cash Back' loyalty feature, validated by a major customer success story showing significant ROI, highlights its commitment to driving customer retention and acquisition for Shopify brands. Coupled with a key content partnership and upcoming event participation, these moves signal a clear push for deeper market penetration and platform expansion.

Signal Types
Product Launch Customer Win Partnership Hiring Event Participation
Strategic Labels
Product Innovation Market Expansion Customer Retention
Next Move: Expansion
·
Impact: 8/10
·
Ideal For: Scaling SaaS Investors – Series B

About Okendo

Okendo, founded in 2016 and headquartered in Australia, is a promising player within the Analytics, E-Commerce, IT, Internet, and Marketing industries. The company's slogan, "The customer marketing platform that builds connections between consumers and the brands they love," encapsulates its mission to transform satisfied customers into powerful brand advocates.

The platform is specifically designed for Shopify merchants, providing tools that foster brand loyalty and convert customers into "revenue-driving superfans." Okendo offers a comprehensive suite of integrated solutions for reviews, referrals, quizzes, loyalty, and surveys. With a clientele surpassing 10,000 Shopify brands, including notable names like SKIMS, Liquid Death, and Oh Polly, Okendo is well-established in its market.

The company's growth trajectory was bolstered by a $26.00M Series A investment in July 2022, led by investors such as Craft Ventures, Index Ventures, Base10 Partners, and LGVP, marking significant confidence in its potential.

Taxonomy: Customer Marketing, Brand Advocacy, Ecommerce, Shopify Integration, Customer Retention, Customer Acquisition, Tech Consolidation, Customer Analytics, Personalized Marketing, Loyalty Programs, Referral Programs, Customer Reviews, Customer Surveys, Brand Loyalty

Services & Products

Reviews
Loyalty Programs
Quizzes for Product Matching
Surveys for Customer Insights
Referral Programs

Target Customers

Ecommerce Businesses Shopify Merchants Marketing Teams Retailers Seeking Growth Brands Focusing on Customer Retention

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Series A •••••• 4
Investor Investor Investor
•••• ••••
01 Jul 2022
Seed •••••• 1
Investor
01 Jul 2021

Okendo Alternatives & Competitors

Okendo vs
Alia
Alia United States

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Okendo vs
Monumental
Monumental United States

We're a design and development studio focused on helping ecommerce stores thrive in the Shopify ecos...

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Okendo vs

A Digital Marketing Agency for Startups

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Content Creators, Marketing

FAQ About Okendo

The customer marketing platform that builds connections between consumers and the brands they love.
Okendo was founded in 2016.
Okendo is headquartered in Australia.
Okendo operates in the following industries: Analytics, E-Commerce, IT, Internet, Marketing.
Okendo has approximately 154 employees.
Okendo has completed 2 funding rounds, raising a total of $31.30M. The latest funding stage is Series A.
Okendo offers: Reviews, Loyalty Programs, Quizzes for Product Matching, Surveys for Customer Insights, Referral Programs.
Top alternatives and competitors to Okendo include Alia, Monumental, Beantown Media Ventures, AvidAI, Brandie. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Okendo and Alia are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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