Comscore, Inc. vs GWI
Comscore, Inc. is the older company (1999 vs 2009); Comscore, Inc. is the larger of the two.
Side-by-Side Comparison
| Metric | Comscore, Inc. | GWI |
|---|---|---|
| Founded | ||
| Founded | 1999 older | 2009 |
| Headquarters | ||
| Headquarters | Reston, United States | London, United Kingdom |
| Employees | ||
| Employees | 1069 larger | 751 |
| Industry | ||
| Industry | Advertising, Analytics, SaaS | Advertising, Analytics, Information Technology |
| Funding Stage | ||
| Funding Stage | Post-IPO Equity | Series B |
| Total Funding | ||
| Total Funding | $409.64M | $173.00M |
| Funding Rounds | ||
| Funding Rounds | 9 | 2 |
| Services | ||
| Services | Not tracked yet | Market Research Services, Consumer Research Platform, AI Market Research - GWI Spark, Data-driven Insights, Data Analysis and Reporting, API Integrations, Content Marketing Solutions, Media Planning Solutions, Partnerships & Sponsorships Insights |
| Target Customers | ||
| Target Customers | Not tracked yet | Agencies, Finance, Gaming, Media, Retail, Sports, Businesses, Marketers, Data Intelligence Specialists, Content Strategists |
| Taxonomy | ||
| Taxonomy | Media MeasurementAudience AnalyticsCross-platform MeasurementAdvertising EffectivenessMarket ResearchDigital Analytics +3 | Consumer InsightsMarket ResearchAudience ProfilingCustom Research SolutionsBrand CollaborationDigital Consumer Behavior +3 |
| Website | ||
| Website | comscore.com | gwi.com |
About Comscore, Inc.
Comscore, Inc. is a leading player in the advertising, analytics, and SaaS industries, founded in 1999 in the United States. It has recently attracted a significant $20.00M Post-IPO Equity investment from CVI Investments on 24 June 2019. Comscore is a trusted partner for planning, transacting, and e...
About GWI
GWI is a target audience company that offers a unique approach to consumer insights. With a flagship study representing over 2 billion people globally, the company provides profound insights into consumer behaviors, ideals, and perceptions. Being trusted by the world's largest and smallest brands, m...
Also comparing in this category
Comparing more than these two?
Get Comscore, Inc., GWI and up to nine more competitors side by side in one PDF: team, funding, traffic and every dated move of the last six months. Every company is re-checked on the day you order.
How does Comscore, Inc. compare?
A PDF of Comscore, Inc. and up to 10 competitors you pick: team, funding, traffic and every dated move of the last 90 days. Each company is re-checked on the day you order, so it is current.
This takes a few seconds: we look beyond our own index too.
Frequently Asked Questions
Compare Comscore, Inc. with someone else
Start typing a company name or domain.
Compiled from the BounceWatch company index. We last looked at Comscore, Inc. on 12 Sep 2024, and GWI on 12 Jun 2025. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.