Criteo vs GoWit Technology
GoWit Technology
Omnichannel Commerce & Retail Media Platform
36 employees · est. 2019 · Newark, United States
Criteo is the older company (2005 vs 2019); Criteo is the larger of the two.
Side-by-Side Comparison
| Metric | Criteo | GoWit Technology |
|---|---|---|
| Founded | ||
| Founded | 2005 older | 2019 |
| Headquarters | ||
| Headquarters | Not tracked yet | Newark, United States |
| Employees | ||
| Employees | 374 larger | 36 |
| Industry | ||
| Industry | Advertising, E-Commerce, Internet | Marketing, AdTech |
| Funding Stage | ||
| Funding Stage | IPO | Not tracked yet |
| Total Funding | ||
| Total Funding | $309.60M | $3.30M |
| Funding Rounds | ||
| Funding Rounds | 7 | 3 |
| Services | ||
| Services | Commerce Media Platform, Self-Service Performance Advertising, Retail Media Platform, Dynamic Retargeting, Predictive Bidding, Product Recommendations, Video Advertising, Dynamic Creative Optimization | Commerce and Retail Media Advertising, Omnichannel Retail Media Network, AI-Powered Ad Ops Automation, Predictive Analytics for Campaigns, Data-Driven Advertising |
| Target Customers | ||
| Target Customers | Marketers & Agencies, Retailers, Media Owners, Brands, Agencies, Commerce Companies | Retailers, Brands, Advertising Agencies, Publishers, Marketplaces |
| Taxonomy | ||
| Taxonomy | Commerce MarketingData ScalabilityPerformance ScalabilityMeasurable ROIEmployee IngenuityRetargeting +8 | Omnichannel CommerceRetail Media PlatformAdTech LeaderAI-powered PlatformDigital AdvertisingOmnichannel Advertising +9 |
| Website | ||
| Website | criteo.com | gowit.com |
About Criteo
Criteo, known for its slogan "The advertising platform for the open Internet", has established itself as a leader in the commerce marketing sector since its founding in 2005 by a talented team in a start-up incubator in Paris. The company has achieved a remarkable global footprint, primarily driven...
About GoWit Technology
GoWit Technology, founded in 2019 and headquartered in the United States, positions itself as an emerging leader in the AdTech industry with its Omnichannel Commerce & Retail Media Platform. The company brings together cutting-edge technology, adept ad operations, and a unified demand system throug...
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Compiled from the BounceWatch company index. We last looked at Criteo on 8 Apr 2026, and GoWit Technology on 2 Sep 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
