Currency Alliance vs White Label Loyalty
Currency Alliance
Enabling easy and low cost partner connectivity in loyalty programs
10 employees · est. 2015 · Barcelona, Spain
White Label Loyalty
Simple loyalty solutions for complex needs. Focus on your customers - not the tech
25 employees · est. 2015 · Leeds, United Kingdom
White Label Loyalty is the larger of the two.
Side-by-Side Comparison
| Metric | Currency Alliance | White Label Loyalty |
|---|---|---|
| Founded | ||
| Founded | 2015 | 2015 |
| Headquarters | ||
| Headquarters | Barcelona, Spain | Leeds, United Kingdom |
| Employees | ||
| Employees | 10 | 25 larger |
| Industry | ||
| Industry | Payments, SaaS, Trading Platform | SaaS, CRM and Sales |
| Funding Stage | ||
| Funding Stage | Non Equity Assistance | Not tracked yet |
| Total Funding | ||
| Total Funding | $1.74M | $15.00M |
| Funding Rounds | ||
| Funding Rounds | 6 | 3 |
| Services | ||
| Services | Not tracked yet | Custom Scalable Loyalty Programs, Enterprise-grade Solutions, Loyalty Engine API, Data Insights and Analytics |
| Target Customers | ||
| Target Customers | Not tracked yet | E-commerce Companies, FMCG & CPG Brands, Hospitality Sector, Media and Retail Brands, Technology Firms, Travel Agencies, Automotive Industry, Financial Services, Healthcare Industry, Manufacturing Companies, Not-for-profit Organizations, Sports Entities, Telecoms |
| Taxonomy | ||
| Taxonomy | Loyalty ProgramsGlobal Loyalty EcosystemCustomer RewardsCustomer LoyaltyBrand InsightsCustomer Data Analysis +8 | Customer Loyalty ProgramsLoyalty PlatformAPI-first TechnologyAI-powered SolutionsEnterprise IntegrationReward Experience +9 |
| Website | ||
| Website | currencyalliance.com | whitelabel-loyalty.com |
About Currency Alliance
Currency Alliance is a Spain-based startup founded in 2015 with the slogan "Enabling easy and low cost partner connectivity in loyalty programs." The company aims to revolutionize the way loyalty programs operate in the current market. With the growing complexity of loyalty schemes offered by numero...
About White Label Loyalty
White Label Loyalty, founded in 2015 and headquartered in the United Kingdom, operates in the SaaS, CRM, and Sales industries. The company’s slogan, “Simple loyalty solutions for complex needs. Focus on your customers - not the tech.,” captures its mission to simplify the customer loyalty experience...
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Compiled from the BounceWatch company index. We last looked at Currency Alliance on 11 Sep 2024, and White Label Loyalty on 8 Apr 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
