Customer.io
Email, push notifications, text messages, in-app messages, webhooks: automated and powered by your data.
496 employees · est. 2012 · Portland, United States
Vero
Stop sending generic messages to your users.Send personalized mobile push notifications and emails to your users.
16 employees · est. 2012 · Australia
Customer.io is the larger of the two.
Side-by-Side Comparison
| Metric | Customer.io | Vero |
|---|---|---|
| Founded | ||
| Founded | 2012 | 2012 |
| Headquarters | ||
| Headquarters | Portland, United States | Australia |
| Employees | ||
| Employees | 496 larger | 16 |
| Industry | ||
| Industry | Digital Media, SaaS | Automation, Marketing, CRM and Sales |
| Funding Stage | ||
| Funding Stage | Series A | Seed |
| Total Funding | ||
| Total Funding | $4.80M | $4.03M |
| Funding Rounds | ||
| Funding Rounds | 6 | 4 |
| Services | ||
| Services | AI-Powered Customer Engagement, Data Activation & Integration, Omnichannel Marketing Communication, Insights & Analytics with AI | Not tracked yet |
| Target Customers | ||
| Target Customers | Startups, SMB/Mid-Market, Enterprise, B2B and B2C Markets | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Customer Engagement Platform, Personalized Customer Journeys, Marketing Automation, Email Marketing, SMS Marketing, Push Notifications, In-app Messaging, Real-time Data Integration, Behavioral Messaging, Customer Data Platform, User Retention Strategies, Lifecycle Marketing, Triggered Email Campaigns, Data-driven Marketing, Customer Retention | Personalization, Mobile Push Notifications, Email Marketing, Data-Driven Customer Communications, Engagement, Retention, Customer Interactions, Marketing Automation, Email Automation, Customer Messaging |
| Website | ||
| Website | customer.io | getvero.com |
About Customer.io
Customer.io is a leader in the Digital Media and SaaS industries, established in 2012. Its headquarters are located in the United States. The company stands out for its ability to create personalized customer journeys through an adaptable customer engagement platform. Customer.io combines emails, pu...
About Vero
Vero is an Australian startup founded in 2012 that aims to revolutionize the way businesses communicate with their users. The company's slogan "Stop sending generic messages to your users. Send personalized mobile push notifications and emails to your users" succinctly captures its mission. Vero's p...
We will tell you when either one moves
BounceWatch watches Customer.io and Vero for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Customer.io and Vero — by email.
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Related Comparisons
Compiled from the BounceWatch company index. We last looked at Customer.io on 19 Dec 2025, and Vero on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.