Dengage vs Lytics
Dengage
The only All-in-One Composable AI Marketing Platform
156 employees · est. 2018 · London, United Kingdom
Lytics
Unleash your Customer Data Potential. Connect, enrich, and activate your high-value data with Lytics CDP
49 employees · est. 2012 · Portland, United States
Lytics is the older company (2018 vs 2012); Dengage is the larger of the two.
Side-by-Side Comparison
| Metric | Dengage | Lytics |
|---|---|---|
| Founded | ||
| Founded | 2018 | 2012 older |
| Headquarters | ||
| Headquarters | London, United Kingdom | Portland, United States |
| Employees | ||
| Employees | 156 larger | 49 |
| Industry | ||
| Industry | Marketing | Advertising, Analytics, Automation |
| Funding Stage | ||
| Funding Stage | Series A | Series C |
| Total Funding | ||
| Total Funding | $2.00M | $58.30M |
| Funding Rounds | ||
| Funding Rounds | 1 | 7 |
| Services | ||
| Services | Customer Experience Data Platform, Zeki AI for Marketing Optimization, Realtime Personalization, Omnichannel Engagement, Advanced Analytics | Building and Using Profiles, Data Warehouse Connectivity, Personalized Email Campaigns, Web Experience Customization, Product Recommendations, AI-Driven Customer Insights |
| Target Customers | ||
| Target Customers | Marketing Teams, CRM Managers, Operations Teams, Product Teams, IT Departments | Retail Companies, Media and Entertainment Firms, B2B Technology Businesses, Financial Service Providers |
| Taxonomy | ||
| Taxonomy | Customer Experience Data PlatformPersonalized CampaignsData-Driven EngagementAI-Driven PersonalizationOmnichannel MarketingReal-Time Segmentation +9 | Customer Data PlatformMarketing AutomationBehavioral InsightsUser SegmentationAd RetargetingPredictive Analytics +8 |
| Website | ||
| Website | dengage.com | lytics.com |
About Dengage
Dengage, established in 2018, is a dynamic player in the Marketing sector, headquartered in the United Kingdom. Positioned as "The only REAL Customer Experience Data Platform," it specializes in transforming data into personalized customer experiences tailored to crucial moments. Dengage's Custome...
About Lytics
Lytics, founded in 2012, operates at the intersection of Advertising, Analytics, Automation, Data Analytics, and AdTech. With its headquarters in the United States, Lytics aims to transform how businesses leverage customer data. The company’s customer data platform (CDP) is pivotal in turning custo...
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Compiled from the BounceWatch company index. We last looked at Dengage on 2 Sep 2026, and Lytics on 11 Mar 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
