Funnel IQ
A single source of truth for all your GTM data + full funnel insights and analytics across marketing, sales & CS
2 employees · est. 2020 · Seattle, United States
Impel
The industry’s most advanced Customer Lifecycle Management platform
338 employees · est. 2014 · Syracuse, United States
Impel is the older company (2020 vs 2014); Impel is the larger of the two.
Side-by-Side Comparison
| Metric | Funnel IQ | Impel |
|---|---|---|
| Founded | ||
| Founded | 2020 | 2014 older |
| Headquarters | ||
| Headquarters | Seattle, United States | Syracuse, United States |
| Employees | ||
| Employees | 2 | 338 larger |
| Industry | ||
| Industry | Analytics, B2B, SaaS | Enterprise Software, SaaS, VR/AR |
| Funding Stage | ||
| Funding Stage | Seed | Private Equity |
| Total Funding | ||
| Total Funding | $1.37M | $130.02M |
| Funding Rounds | ||
| Funding Rounds | 2 | 4 |
| Services | ||
| Services | Not tracked yet | Not tracked yet |
| Target Customers | ||
| Target Customers | Not tracked yet | Not tracked yet |
| Taxonomy | ||
| Taxonomy | GTM Data Platform, Revenue Operations, Full Funnel Insights, Marketing Analytics, Sales Analytics, Customer Success, B2B SaaS, RevOps Teams, Data Integration, Proactive Insights, Revenue Growth, Sales Operations, Marketing Operations, Business Operations, Subscription-Based Businesses | Customer Lifecycle Management, AI-powered Platform, Automotive Industry, Omnichannel Solution, Shopper Behavioral Data, Conversational AI Technology, Personalized Experiences, Integrated Platform, Sales And Service Revenue, Digital Marketing, OEMs, Third-party Marketplaces, CRM Integration, DMS Integration |
| Website | ||
| Website | funneliq.com | impel.ai |
About Funnel IQ
Funnel IQ, founded in 2020, is revolutionizing the B2B sector by offering a comprehensive SaaS solution that acts as an operating system for GTM teams. With a focus on unifying marketing, sales, and customer success, the company positions itself as a crucial tool for those seeking alignment and syne...
About Impel
Impel is an enterprise software and SaaS startup based in the United States, founded in 2011. The company provides automotive dealers, OEMs, and third-party marketplaces with an advanced AI-powered customer lifecycle management platform. Leveraging proprietary shopper behavioral data and generative...
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Funding, hiring, leadership and stack changes at Funnel IQ and Impel — by email.
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Compiled from the BounceWatch company index. We last looked at Funnel IQ on 3 Apr 2026, and Impel on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.