impact.com
Our partnership management platform automates every type of business partnership, at scale.
3495 employees · est. 2008 · Santa Barbara, United States
Measured
The only media optimization platform powered by incrementality intelligence
138 employees · est. 2017 · Austin, United States
impact.com is the older company (2008 vs 2017); impact.com is the larger of the two.
Side-by-Side Comparison
| Metric | impact.com | Measured |
|---|---|---|
| Founded | ||
| Founded | 2008 older | 2017 |
| Headquarters | ||
| Headquarters | Santa Barbara, United States | Austin, United States |
| Employees | ||
| Employees | 3495 larger | 138 |
| Industry | ||
| Industry | SaaS, Marketing | Analytics, SaaS |
| Funding Stage | ||
| Funding Stage | Private Equity | Series Unknown |
| Total Funding | ||
| Total Funding | $361.40M | $25.00M |
| Funding Rounds | ||
| Funding Rounds | 6 | 2 |
| Services | ||
| Services | Performance Partnerships Management, Creator Partnership Management, Customer Referral Programs, Tracking and Analytics, Partnership Engagement and Monitoring, Optimization Tools for Partnerships, Fraud Protection and Monitoring | Incrementality-Calibrated Media Mix Modeling, Automated Geo and Audience Split Experiments, AI-Powered Scenario Planning, Cross-Channel Dashboard, Competitive Intelligence, Industry-Leading Strategic Services |
| Target Customers | ||
| Target Customers | Brands, Agencies, Publishers, Creators, Affiliates, Corporate Clients | Enterprise Brands, Omnichannel Retail, Technology Companies, Consumer Packaged Goods, Financial Services, Hospitality, Automotive |
| Taxonomy | ||
| Taxonomy | Partnership Management, Affiliate Marketing, Influencer Marketing, Commerce Content, B2B Partnerships, Partnership Automation, Multi-Channel Media Tracking, Algorithmic Attribution, Ad Fraud Detection, Analytics And Attribution, Buyer Journey Insights, Partnership Technology, Revenue Growth Optimization, SaaS Technology, Media Management | Incrementality Intelligence, Media Optimization, Marketing Effectiveness, Advertising Attribution, Marketing Measurement, Marketing Attribution, Advertising Analytics, Incrementality Testing, Incrementality Measurement, Media Measurement, Multi-Touch Attribution, Cross-Channel Attribution, Media Mix Modeling, ROI Optimization, Geo-Testing |
| Website | ||
| Website | impact.com | measured.com |
About impact.com
impact.com, a leading SaaS provider in the Marketing industry, is redefining the landscape of partnership management through its robust platform. Established in 2008 and headquartered in the United States, the company specializes in automating diverse business partnerships, ranging from traditional...
About Measured
Measured, founded in 2017, is a prominent player in the Analytics and SaaS industries, headquartered in the United States. The company distinguishes itself with its AI-powered marketing effectiveness platform, allowing enterprise brands to strategically manage and optimize media investments. With th...
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Funding, hiring, leadership and stack changes at impact.com and Measured — by email.
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Compiled from the BounceWatch company index. We last looked at impact.com on 11 May 2026, and Measured on 26 Feb 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.