IZEA vs Obviously
Obviously
Exceptional Influencer Marketing for the World's Iconic Brands
164 employees · est. 2014 · New York, United States
IZEA is the older company (2006 vs 2014); IZEA is the larger of the two.
Side-by-Side Comparison
| Metric | IZEA | Obviously |
|---|---|---|
| Founded | ||
| Founded | 2006 older | 2014 |
| Headquarters | ||
| Headquarters | United States | New York, United States |
| Employees | ||
| Employees | 261 larger | 164 |
| Industry | ||
| Industry | Content Creators, Creator Economy, Marketplaces | Advertising, Content Creators, Creator Economy |
| Funding Stage | ||
| Funding Stage | Post-IPO Equity | Not tracked yet |
| Total Funding | ||
| Total Funding | $34.90M | Not tracked yet |
| Funding Rounds | ||
| Funding Rounds | 4 | Not tracked yet |
| Services | ||
| Services | Not tracked yet | End-to-end influencer marketing services, Share of Influence Analysis, Quick-Turn Content Creation, Always-On Ambassador Programs, Seeding and Custom Boxes, UGC for Commerce, Proprietary Custom Reporting |
| Target Customers | ||
| Target Customers | Not tracked yet | Brands seeking to increase their market influence through social media marketing, Retailers and E-commerce businesses looking to benefit from influencer-driven sales, Companies aiming to establish long-term ambassador relationships with influencers for brand advocacy and engagement |
| Taxonomy | ||
| Taxonomy | Influencer MarketingContent CreationContent AmplificationPaid MediaMarTechAdTech | Influencer MarketingInfluencer IdentificationMicro-influencersInfluencer Relationship ManagementContent CreationInfluencer Management +3 |
| Website | ||
| Website | izea.com | obvious.ly |
About IZEA
IZEA is an influencer marketing company that aims to make creator economy solutions for marketers. With the slogan "Light up the Creator Economy with IZEAs," the company's mission is to build brands and drive demand through strategies, campaigns, and solutions. Established in 2006, IZEA has been at...
About Obviously
Obviously is an award-winning, full-service influencer marketing agency and creator platform with a slogan of "Exceptional Influencer Marketing for the World's Iconic Brands." Since its establishment in 2014, Obviously developed authentic influencer communities for the world's most iconic brands. Th...
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Compiled from the BounceWatch company index. We last looked at IZEA on 16 Jun 2025, and Obviously on 16 Jun 2025. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
